Explore How Stone Veneer & Landscape Stone Can Transform Your Home
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Most people see the finished wall. Few see the journey behind it. 💪🏼
From quarry to cut shop to jobsite, real stone passes through skilled hands every step of the way. And when shortcuts happen, installers feel it first.
In this latest MCAA blog, No Shortcuts: The Journey of Real Stone, we explore what truly separates quality stone from the rest and why the process behind the product matters. 🤝🏼
🔗 Read the full blog at instoneco.com.
#Instone #NaturalStone #Masonry #MCAA #StoneVeneer #BuiltToLast @masoncontractors @masonrymagazine @pangaeanaturalstone
Chris Miller brought the heat to the iLandscape Show! 🔥
Our new Aura Natural Landscapes all-natural fire pit drew serious attention all event long, with industry pros stopping by to get a closer look. From design flexibility to authentic natural stone appeal, it quickly became one of the most talked-about products at the booth.
Safe to say… it was a hit.
Thanks to everyone who stopped by to connect, ask questions, and see what Aura is all about. More exciting things ahead. 👊
#Instone #iLandscapeShow #AuraNaturalLandscapes #FirePitSeason #NaturalStone #HardscapeDesign #OutdoorLiving
This fireplace features Arctic Hewn Stone™ by Cultured Stone®, bold cuts, raw texture, and a chiseled profile that refuses to blend in.
Stacked. Solid. Structured. It doesn’t just warm the room, it anchors it. 🔥
Pictured:
Stone: Arctic Hewn Stone™ by @culturedstoneveneer
Dealer: @wearewhitecap
#Instone #CulturedStone #ArcticHewnStone #FireplaceDesign #ModernFireplace #InteriorStone
Raw texture. Clean lines. This kitchen feature wall uses Blanc Reclaimed Brick by Toro Stone to bring history, grit, and character into a modern space. Proof that reclaimed brick still belongs at the center of the home. 🧱🔥
Pictured:
Stone: Blanc Reclaimed Bick by @torostoneco
#Instone #ReclaimedBrick #ToroStone #BrickFeatureWall #KitchenDesign #ArchitecturalMaterials
Tero Classic by Be.On Stone on this residential project looks spectacular! ⚒
Straightforward install, clean details, and a finished look that holds up. Good systems make the job easier. This is one of them.
Pictured:
Stone: Tero Classic by @beonstone
#Instone #ContractorLife #ResidentialConstruction #StoneVeneer #ExteriorFinishes #HomeExterior
Clean lines. Solid install.
Basalto Fast Set by Toro Stone on this interior fireplace delivers a polished stone look without the extra work. Fast Set goes up easy and finishes strong. 🔥
Pictured:
Stone: Basalto Fast Set by @torostoneco
Dealer: @darboystone
Builder: Calmes Verkuilen Construction
Mason: Joe Van Handel Masonry
#Instone #FireplaceDesign #StoneVeneer #InteriorStone #ModernHomeDetails #BuilderApproved
Inspired by fresh snow and frosty mornings! ❄️ Arctic Cloud makes it easy to get a calm, clean outdoor look that never goes out of style. Get the look with Aura Natural Landscape!
#Instone #AuraNaturalLandscapes #ArcticCloud #WinterInspiration #NaturalStone #OutdoorDesign
ICYMI 👀🎨
The Toro Stone Visualizer just got a fresh batch of new colours and yeah… they’re kinda fire. Mix. Match. See it before you build it.
👉 Try it out at torostone.com/visualizer/
#Instone #ExteriorDesign #StoneVeneer #HomeDesignInspo #BuilderLife #DesignTools #AITool
🎉 Our most viewed post of 2025! 🎉
We’re thrilled to share that a clip from our InBuilding Design series featuring Pangaea Natural Stone and its incredible benefits was our most popular post of the year—racking up over 65,000 views! Thank you to everyone who watched, shared, and joined the conversation about what makes Pangaea stand out in the world of natural stone.
@pangaeanaturalstone
#Instone #PangaeaNaturalStone #InBuildingDesign #TopPost2025 #ThankYou #NaturalStone #Innovation
Find Us on YouTube
Natural Stone vs Manufactured Stone – How To Increase Your Home's Curb Appeal With Stone Veneer
105 9
Welcome to InBuilding Design, a new series from your friends at Instone. In each episode we’ll take a look at the latest from the building products industry, including everything you need to know from inspiration to installation, no matter if you’re a homeowner or a seasoned industry professional.
Our first episode is all about the differences between manufactured and natural stone veneer. We hope that everyone from homeowners to experienced industry professionals will walk away with a new appreciation for both stone. Learn more about the products featured in this episode at: https://www.instoneco.com/inbuilding-design-s1e1-manufactured-vs-natural-stone-could-you-name-that-stone/.
Hang out long enough & you’ll see if Ken has what it takes to get his face on the next #Instonebeer can.
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#homeimprovement #construction #curbappeal #housedesign #exteriordesign
18 3
Have you ever wanted a dream backyard patio, a fire pit or an outdoor kitchen but don’t know where to start? Our New England Sales Manager, Jake, joins us to chat about all things landscaping and natural stone.Learn more about the Aura Natural Landscapes products featured in this episode at: https://www.instoneco.com/inbuilding-design-whats-the-story-with-natural-stone/.
In a showdown between New England vs the Midwest, Rob and Ken challenge Jake to a White Castle eating contest. Does Jake have what it takes to defeat two Crave Case connoisseurs?
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode: https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#homeimprovement #construction #curbappeal #housedesign #exteriordesign
30 0
Isokern modular fireplaces sound almost too good to be true – almost.
The Lego-like design makes it easy to install a fireplace in just one day, plus it’s one of the most energy-efficient heat sources available and lightweight thanks to being made from eco-friendly Icelandic volcanic pumice. Learn more about the Isokern products featured in this episode at: https://www.instoneco.com/inbuilding-design-quick-and-easy-fireplace-with-isokern/.
Earthcore Regional Sales Manager, Cliff Height, joins Rob & Ken to share what makes Isokern Fireplaces & fireplace inserts a smart choice for builders, masons, and homeowners. Plus “permanent new guy” Ken tries to get one step closer to earning his face on the next can of Instone beer.
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode: https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#homeimprovement #construction #curbappeal #housedesign #exteriordesign
38 4
If you’ve been dreaming of renovating your backyard patio, this episode is for you! Using granite pavers from Aura Natural Landscapes, thin veneer from Pangea Natural Stone, and an outdoor fireplace from Isokern.
Rob from Instone shares paver installation tips and recommendations, plus design ideas to create a unique and functional backyard patio. Learn more about the products featured in this episode of InBuilding Design at: https://www.instoneco.com/inbuilding-design-backyard-makeover-with-aura-natural-landscapes/.
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode: https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#homerenovation #backyardmakeover #masonry #paversbackyard #outdoorfireplace
22 2
Nearly 60 years after pioneering the category of manufactured stone veneer, Cultured Stone is still the leading stone veneer manufacturer, know for creating high quality veneer using innovative techniques.
In this episode, Westlake Royal Stone Solutions Area Manager Joe Marxkors challenges Rob and Ken to a game of Guess The Instone, plus shares installation, maintenance, and care tips for keeping your manufactured stone veneer looking its best. Learn more about the products featured in this episode of InBuilding Design at: https://www.instoneco.com/inbuilding-design-invasion-of-the-clone-stones
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode: https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#masonry #stoneveneer #homeimprovement #homeimprovement #curbappeal
327 36
Whether you’re a weekend warrior ready to DIY a home renovation, or you’re a professional who wants to install stone veneer 3x faster, Be.on Stone® makes it easy to increase your home’s curb appeal. Did we mention that it comes with a 50 year warranty?
“Resident new guy” Ken accepts a challenge from Rob and Be.on Stone Specialist Paul Hartigan and easily installs eight square feet of stone veneer panels on his own. Learn more about the products featured in this episode of InBuilding Design at: http://instoneco.com/inbuilding-design-like-a-rolling-stone/.
Don’t miss an episode of InBuilding Design! Sign up to get notified of our next episode: https://landing.instoneco.com/inbuilding-notification-page.
About Instone:
Stone is hard. We make it easy.
Instone is the largest wholesale distributor of premium manufactured and natural stone veneer, outdoor living products, landscape stone, and masonry products in the U.S. Our top mission is to drive quality business to our Army of trusted partners.
We offer the kind of support you would expect from a friend, with the good nature and helpful attitude of a member of your bar trivia team. This channel is dedicated to showing homeowners, builders, engineers, designers, and you how to have a good time—oh, and tips and tricks on how to install our stone.
Learn more at https://www.instoneco.com/
Follow us on Instagram: https://www.instagram.com/instoneco/
Join us on Pinterest: https://www.pinterest.com/instoneco/
Connect on LinkedIn: https://www.linkedin.com/company/instone-co-/
#homerenovation #stoneveneerinstallation #curbappeal #homeimprovement #stoneveneer