Boost Your Home’s Value with Pangaea® Natural Stone for Added Curb Appeal

Boost Your Home’s Value with Pangaea® Natural Stone for Added Curb Appeal

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Curb appeal. We’ve all heard about it, but how do you get it and what’s the best way to increase curb appeal while getting a great return on investment when you decide to sell? The front of your house greets guests and passers-by alike. Its appearance can turn heads or make heads shake. Your house’s exterior beauty, or “curb appeal”, is one of the biggest factors that determine your home’s value and street cred.

A home’s entrance featuring Pangaea® Cambrian Fieldstone.

Curb appeal is especially important for those considering selling or being compliant with homeowners’ association maintenance regulations. It also plays an important role in just being a responsible neighbor, keeping the neighborhood looking nice, and raising property values.

For a quick and easy way to boost your home’s curb appeal, let us introduce you to natural stone veneer. Our Pangaea ® veneer can instantly add an attractive finish to a home’s entryway, siding, walls and columns. It is made from real stone, cut thin and designed to be affixed to vertical surfaces, giving the appearance of full-bed stones.

What a difference one choice makes. WestCoast® Fieldstone makes the entry stand out!

We spoke with Andrew Everleigh of Environmental Pools, who has completed dozens of home improvement and masonry projects using Pangaea® stone to enhance a home’s appearance. He said one of the biggest reasons to go with Pangaea® was the look of the stone. “The way the stones are cut and the tightness of how they look together. I get a lot of feedback on how people like the simple, modern look that Pangaea® gives them.”

He says the quality is also a benefit, “There’s a lot of thin veneer out there. If someone is looking for a high-end stone veneer, Pangaea® is it.”

The Difference Between Natural Stone and Manufactured Stone

While it may be hard to detect by the untrained eye, there is a difference between natural stone veneer and manufactured (aka cultured) stone. Natural stone comes from Mother Nature herself, quarried from the earth and thinly sliced to make a veneer instead of using a full-bed stone. Because it’s created by nature, it’s naturally sustainable, can withstand weather conditions and gives a unique appearance with textures and tonal variations that look aesthetically beautiful.

Manufactured or cultured stone is man-made and designed to mimic natural stone in appearance. It is usually made of concrete and aggregate materials and is stained or painted to look like natural stone colors. Therefore, it may not be as durable as natural stone and can fade or erode over time or in harsh weather conditions.

The difference may be in cost. While cultured stone may appear to be lower cost upfront because it’s not as durable, it may need to be replaced down the road. Because natural stone is made to last by the earth, the value is in its durability. However, Pangaea® natural stone veneers are comparably priced to cultured stone right at purchase, so it’s a win-win!

How to Use Pangaea® Natural Stone Veneers on Your Home

Everleigh and his team often use Pangaea® for applications where they are not able to do a full-set or full-bed stone; it provides a lighter weight, sleeker finish than bigger stones. It’s also more cost-effective to use veneers versus full-bed stones. While Pangaea® comes in a number of finishes, he said his team uses a lot of Ledgestone and Ashlar and sometimes will mix it with Castlestone for a unique look.

For a homeowner who’s been looking at their same house for a number of years, sometimes it’s hard to know where to make improvements for aesthetic value. That’s where Everleigh’s team or a landscape architect comes in to provide guidance.

“Either our team or a landscape architect would work with the homeowner to create a design and color palette and then we would come in and build it.”

A light post at the entrance to a driveaway featuring Pangaea’s® Diamond River 3 Course Ashlar.

He says the first step is taking a look at the architecture of the home and the overall layout to the outside environment and determining the type of Pangaea® stone that will work best. For example, for more of a country-style, old-fashion feel, they would use the Fieldstone. For a more modern look they would go with a Ledgestone. The homeowner would determine the color palette they like best—greys or tans, or a mixture based on the overall theme of the property.

Everleigh said each area has a prominent type of architecture. New England is generally a lot of grey and brown tones, while more of a Tuscan style may be popular in other areas. He says it’s best to turn to the guidance of an expert rather than DIY to make sure the design matches the architecture of the house. “They can help you narrow down the color and source samples so the homeowner can see and feel the choices available,” he says.

Pangaea® comes in a large variety of color and style options to fit the design you want to create. View our selection here.

Where to Use Natural Stone Veneers to Improve Curb Appeal

One of the benefits of using Pangaea® thin stone veneer is the way stone veneer can transform and upgrade the look of the home. Here are a few ways to use it for better curb appeal:

Entryway: Thin stone veneer can provide a completely new look to your home’s front door area and create interest and contrast.

Garage: Cover garage structures for a unique look. You can also match it to your entryway to unify your look throughout your home’s exterior.

Columns: Columns provide a stately look to any home. Ones made from stone veneer provide interest and color to the front of your home.

Stone Walls: Set borders around your home for protection or simply aesthetic value by adhering to walls. Pangaea® thin veneer is easy to install with beautiful results.

Chimney: If your chimney is visible from the front of your house, wrapping it in Pangaea® natural stone veneer will give it visual interest and a rustic look.

Contact us today for more information, to locate a dealer in your region, or to become a Pangaea® dealer.

Most Frequently Asked Questions at the 2022 Northeast Hardscape Expo

Most Frequently Asked Questions at the 2022 Northeast Hardscape Expo

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The Instone Team enjoyed meeting all of you at the recent Northeast Hardscape Expo. We shared our products and signed up recruits to our Instone Army. We look forward to interacting with our new Stone Soldiers in the coming weeks!

In the meantime, for those who were there, and those who couldn’t make it, here are some of the most frequently asked questions from the expo, answered by our experts.

Q: We saw you have a product called Pangaea®. What makes it so special?

Like our saying, “We Make It Easy!,” Pangaea® makes it super easy to do your job. This product is ready for application right out of the box. Each stone is pre-cut, tooled, trimmed and fitted together. All you have to do is apply it just like it’s laid out in the package, saving you time, money and product waste.

Q: How much Pangaea® square footage is in a pallet? 

A: It depends on the type ordered, but in general, flats will cover 200-240 sq ft with a ½” joint, and corners will have about 50 linear feet in every pallet. To find the exact number for the profile you’re interested in, go to our website. In the top navigation click “Check Stock.” Click on the product you’re interested in. Click on the specific style. The description will list how much is available in each warehouse. 

Q: How does the cost of Pangaea® compare with other similar products? 

A: You’ll find Pangaea’s price point comparable to other quality products. It may appear slightly higher, but you get extra value in the time you save and the elimination of waste thanks to the unique features of Pangaea, which include:

  • Gripset® the pre-scored grooves on the back of each piece for quick and easy application and no slippage.
  • Pre-tooled, trimmed and fitted pieces so you can cover more square footage than the competitors (less waste). 

Q: Can I pick up my orders? How do I get product? 

A: Instone works directly through a dealer network to ensure the lowest freight costs possible and the quickest delivery. Our route trucks deliver material 2-3 times a week, so you can be sure your material will get to you in a dependable and timely manner.

Q: I didn’t know you had landscape products too. What can you offer, and is it in stock? 

A: We have patterned flagging, steps, treads, caps and coping readily available in a variety of materials. Our Aura Natural Landscape products include granite, limestone, pebbles, quartizite, sandstone and travertine selections in a variety of finishes. In addition to what we have in stock, we can also do custom fabrication for those one-of-a-kind projects. 

Q: How do I find a dealer near me? 

A: Contact our customer service team at (708) 371-0660 or customerservice@instoneco.com. Let us know the product you’re interested in and your  location. We’ll set you up with someone nearby who’s knowledgeable and ready to help.

Q: How can I find out what’s in stock?

A: That’s easy! Navigate to Check Stock on the top navigation bar on the website. From there, you can see the availability of our products in your area, whether you’re a homeowner or dealer. 

Q: Which stones will be the most readily available this year?

A: That’s a great question. We can’t always predict the demand of a particular stone. However, we strive to keep a full complement of stone types and colors in stock. If one stone isn’t available, we’re consistently sourcing new materials that can fill your needs if stock runs low in one area. We utilize our entire network to ensure complete coverage and availability. If you don’t see what you want, please ask. We may be able to offer alternatives and get them to you quickly.

Q: What is the Instone Army and how do I join?

The Instone Army is an elite group of stone soldiers who receive exclusive educational information, new product notifications, chances to earn and win tools and gear. Each new member gets a FREE Instone Army t-shirt! Sign up for our Army here.

Again, thank you all for coming out to the Northeast Hardscape Expo. We hope to see you at the next event!

Our Superstar Women in Construction

Our Superstar Women in Construction

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Construction and landscaping are two fields traditionally thought of as male-dominated. But more and more women are entering the industry and proving to hold their own and bring new perspectives and fresh ideas to the table.

Instone is proud of the women who work at their company and wanted to put the spotlight on them so you can get to know them.

Cathy Fluharty, Warehouse Lead

Cathy has been with Instone since 2019 and works as a warehouse lead. Growing up with two brothers, she was used to spending time around the males in her life. “I used to play peewee baseball and lots of sports with the boys.” She says. “It wasn’t an unusual thing for me.” She says she enjoys the challenge of showing them up a lot of time!

She began working in the construction industry by taking manufacturing and warehouse jobs, “I hadn’t ever thought about stone. I was going to go into nursing but decided that wasn’t for me. I think the products we have are pretty cool. I like seeing the fireplaces and things people put together for their houses.”

Cathy admits when she started her first job in the industry, she wasn’t sure if she would be able to cut it, but now 24 years later, she proudly exclaims, “I’m still here!”

Her motto is “work smarter, not harder”. She credits that with seeing her through any challenges, especially when asked if women have any disadvantages in the industry, such as physical strength. “If you do things smarter, it’s not hard. We move a lot of cartons. If it’s too heavy for me to lift, I just use a forklift or slide it over and let gravity do the work.”

After surviving several layoffs with her previous company, she says she loves the security she has at Instone. “In the past, we were always waiting for the ball to drop. Here we’re growing. Things are good. I have a family and the security means everything.”


Christine Quersher, Fabrication Manager

Christine has been with Instone since 2019 and quickly went from working in estimating to fabrication manager. It’s a career path she never expected to be on. “I worked for 20 years in human resources and left my job in 2015 to stay home with my son.” She said staying at home wasn’t for her, so she took a temporary part-time administrative job to keep busy. “The company I was with at the time offered me a little more, and it went to full-time. I kept growing and training and went on to be an estimator. Instone bought that company out, and I then went from estimation to fabrication.” Now she’s responsible for the fabrication shop and its three team members.

Working with stone wasn’t something Christine ever thought about doing, but now that’s she’s in the business, she finds it very interesting. “It’s completely different and wide variety of products. My brother just renovated his house with an addition and a walkway. I was able to point out and name all the stones!” she laughs. “It’s so beautiful. I really enjoy it.”

When she started in the industry, she was only one of two women at her company. With Instone she says it’s about 50/50. She said she never felt like that was holding her back. “I went to two hardscape shows and there were a lot of other women. It gave me a lot more confidence. It’s a great environment. I’ve never been in a situation where I wasn’t taken seriously.”

Christine wants to encourage other women to consider the construction and landscaping industry and see for themselves. “Just because you’re a woman doesn’t mean you can’t apply for these jobs. When I was first thinking of applying, I thought it was mainly men. Why would they want a female? But you can’t face life that way. You have to be confident in yourself. That was my approach and it’s worked well for me. I don’t think anybody I’ve worked with in this business has looked down on women. I think women should challenge themselves and try different industries. Reach out, give it a shot!”


Nicole Blackburn, Senior Estimator

Nicole joined Instone three years ago ad works as a senior estimator. She holds a degree in mechanical engineering and didn’t really think about stone until a recruiter reached out to her after she worked as an estimator in the plastics industry. “It was something that piqued my interest. I never thought I’d be in this field coming from mechanical engineering, but I always wanted to build things and create and see something come to life that I created.”

Her job consists of working on custom stone projects, sourcing materials from across the globe and seeing projects through with clients from start to finish. Although she works in the construction industry now, she says she doesn’t look the part.

“I have a girly look.” Adding that she also wants to appear educated because in past jobs, men felt the need to explain things in laymen’s terms or assumed she didn’t know how to do things like measure on a tape measure. But she’s quick to clarify that doesn’t happen at Instone.

She’s not surprised it happens, citing that when she started in the engineering field, she was only one of two women in her graduating class of 100. “And the other woman was my twin sister!” she laughs. “So from the beginning, I’ve been outnumbered. Anything to do with science, technology, engineering, and mathematics (STEM) has very few women.”

Nicole feels women bring a different perspective to traditionally male-dominated industries that is needed. “I think women are naturally calmer. When I deal with customers, and they have an issue, they automatically calm down speaking to me. They’re not as defensive.”

The collaboration she has with her partner Zak [last name] at Instone is what really makes her love her job. “It’s great coming to work every day and working with someone who understands you and your ideas.”

She just hopes other male-dominated industries will one day be more of a level playing field. “You always have to fight harder as a woman. That’s probably always going to be that way. But maybe it’s a good thing. We always want to be the best we can be.”

Are you interested in working for Instone? Check out our LinkedIn page to learn more about our company culture and job openings.

We Pity the Fool: Meet The Instone A-Team at the Northeast Hardscape Expo

We Pity the Fool: Meet The Instone A-Team at the Northeast Hardscape Expo

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“We Pity the Fool Who Doesn’t Sign Up”

Meet The Instone A-Team at the

Northeast Hardscape Expo

Need a stone? We got it! Supply issues? Not a problem when these guys are around!

They can get what you need fast as lightning.

It’s the Instone A-Team!

Members of the Instone A-Team will be at the Hardscape Expo.

Come stop by Booth 500 and meet them.

Get to know a little about them here:

Meet

Jake Alicandro

Jake is the Territory Sales Manager for New England, including Connecticut, Rhode Island, Massachusetts, Vermont, New Hampshire and Maine. He’s been with Instone for four months. He says one of the best things about Instone is the customer service. “We’re a very personable company. I think a lot of people think bad about big corporations, but Instone is one of the best corporations around. The CEO and COO are very hands-on and very one-on-one with the customers.” Jake also loves to rave about the products to his clients, “The products are top-notch. I tell people, ‘They aren’t the best in Massachusetts, they aren’t the best in New England, they are the best in the world!'”

A typical day for Jake consists of going by the office to pick up new samples, then being on the road most of the time, visiting customers. He says what he loves about his job is being out and about and seeing customers face-to-face. “I don’t like being in the same office. I like being active and creating connections.”

Get to know Jake:

When Jake’s not working, he likes to: I watch an excessive amount of sports. My favorite sport is whatever season it is! When it’s nice outside, I’m a big golfer. I like to go on hikes.

Favorite color: Blue

Favorite food: Cheeseburger

Most amazing place traveled to: Puerto Vallarta, Mexico

Favorite band/ type of music: Classic rock, Red Hot Chili Peppers

Favorite beer: Corona

Pets: A cat and two dogs at my parent’s house

He collects: No collections

What he loves about where he lives: I live in Boston, and I think it has an elite sports environment. Us Mass-holes love our sports!

Secret skill: I’m a good impressionist of my peers.

Meet

Justin Alicandro

Justin is the VP of Natural Stone Products. He works nationwide getting natural stone established across the country. He also travels the world looking for the next products to establish in the United States. He says one of the biggest benefits of Instone is they offer a wide range of products and they’re easy to order on the website. “I like to find alternatives to popular stones, so when they’re not available, we always have something we can offer right away. I like bringing in new color ranges that had never been available before, like browns and tans.”

A typical day for Justin consists of visiting various regions, finding out what colors work in that region and finding stones to bring in for them. He says what he loves about his job is selling a product he loves. “I love natural stone, I’m very passionate about it and I have a job where I get to help pick out the stones and sell them. I’m selling something I love, so it’s a dream job.”

Get to know Justin:

When Justin’s not working, he likes to: I like to watch sports. I enjoy watching my kids grow up playing sports. I coach as many of the sports they play as I can. I enjoy being with my family, going on vacations, going out to eat. I love food. And I love my animals as much as my family. I love golf, being outside, being on the water, the ocean and lakes. I like to cook.

Favorite food: Italian

Favorite color: Green

Most amazing place traveled to: India

Favorite band/ type of music: Country, Toby Keith, Luke Combs, Luke Bryan

Favorite beer: Used to be IPA, now it’s Coors Light

Pets: Two golden retrievers 

He collects: I actually throw everything away! I do collect sports ticket stubs and the things my kids make for me.

What he loves about where he lives: I live in Shrewsbury, Massachusetts and it’s a great community. My grandfather lived there growing up, and it was always a dream to live there. I didn’t think it would be possible, but I got lucky and found a house 20 years ago and lived there ever since. It has an amazing school system and great people everywhere, there’s nothing bad about it.

Secret skill: I can predict what the next great natural stone is going to be. I stay one step ahead of the competition! And I can do 50 pushups at the drop of a hat!

 

Meet

Bob Baxter

Bob is a Territory Sales Manager covering southern New York, New Jersey, southeast Pennsylvania, Delaware and Maryland. He’s been with Instone for seven years and says one of the primary benefits of stone products is the aesthetic look it gives a home. “It gives people a sense of worth for their home or building. It’s the exclamation point on top of things.”

A day in the life for Bob consists of being out in the field, stopping at job sites, meeting with mason installers, builders, architects and designers and all the channels that either use or specify Instone’s products.

He loves to tell people, “I sell rocks!” with tongue firmly placed in cheek, but what he loves most about his job is his interaction with trades. “I grew up in this industry doing some form of building since I was 10 years old with my grandfather. I love interacting with the trades or educating people who don’t know about the products we have. There are so many unique differences between the products, whether it’s a natural material or manmade. I have 40 years of experience and I try to identify expectations. Then I can give recommendations on the products and the esthetics.”

Get to know Bob:

Favorite color: Blue

Favorite food: I’m a health and fitness guy, but I love pizza

Most amazing place traveled to: Ireland

Favorite band/type of music: Foo Fighters

Favorite beer: I don’t drink beer

Pets: Two dogs – A Labradoodle and American Bulldog

He collects: Legos

When Bob’s not working, he likes to: I like to spend time with my family. I build really challenging Legos. My hobby is work when I’m not working. I love to build things. During the pandemic shutdown, I built a massive pavilion with a fire pit in my backyard.

What he loves about where he lives: I live in New Jersey, and it’s great because we’re incredibly close to the ocean.

Secret skill: ping pong

Meet

Dan Pichan

Dan is the Vice President of Sales for Instone. He oversees territory managers, outside sales and inside sales customer service teams. He’s been with Instone for four years and says they truly live up to their motto of: we make it easy. “We’re a two step-distributor that specializes in the mason industry selling thin veneer stone both natural and manufactured. We sell only to dealers and then our contractors buy through the dealers. We’re all challenged with Covid these days but we’re respectful of how people want to meet now. I just enjoy being with people.”

A typical day in the life for Dan consists of working with the sales teams to provide support. He says what he loves about his job is working with his teams and his customers. “We have the best team out there.”

Get to know Dan:

Favorite color: Deep blue

Favorite food: Spicy Thai

Most amazing place traveled to: Thailand

Favorite band/ type of music: Classic rock, Aerosmith

Favorite beer: Bud Lite

Pets: A Golden Retriever named Norman, “The Dog of Leisure.”

He collects: Baseball hats

When Dan’s not working, he likes to: I enjoy my family life. I’ve been married 37 years and I have two boys. In the winter, as a family, we like to downhill ski. In the summer, we like to boat and water ski.

What he loves about where he lives: I live in Michigan, and I love all sports teams, I always have a Michigan hat handy, even though people like to tease me because they all stink. But I love them all!

Secret skill: I like to work with my hands. I do very good mason work. I find it very therapeutic. I recently made a plant stand for my office out of natural stone.

Stop by Booth 500 and meet our

Stone Superheroes – the Instone A-Team.

Maybe you have something in common?

They’ll be happy to show you our products and give you a free T-shirt!.

Natural Stone and Outdoor Living Made Easy: Instone Has You Covered

Natural Stone and Outdoor Living Made Easy: Instone Has You Covered

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Join Instone at the Northeast Hardscape Expo and see why natural stone is trending. Whether you ‘re looking for fresh new natural stone colors or have questions, Instone can help. Meet the A-Team and pick up a free t-shirt at the show!

You won’t want to miss the new products we’ll be bringing. Stop by our booth #500 and meet our A-Team, who can show you samples, provide education on applications and let you know how to order. Now read on to learn more about our featured products!

Pangaea®

Unlike any other stone veneer product on the market, Pangaea® sets itself apart from the rest with its unique packaging and application technology. Just lift the top off a pallet, and you’ll see for yourself, this product is ready for application right out of the box. Each stone is pre-cut, tooled, trimmed and fitted together like layers of completed puzzles, saving you time, money and product waste. Plus, each pallet layer is pre-blended for optimal color variance and size ratio. You can see exactly how much product you’re getting in each palette and the coloring is quality controlled.

Every Pangaea® pallet is cut, tooled, trimmed and fitted before it comes to you.

“Pangaea® really separates themselves by doing things differently,” says Justin Alicandro, VP of Natural Stone Products, who’s been sourcing stone products for over 20 years. “They take the time to make the best quality thin veneer in the world, hands down. The biggest reason is they hand trim the stones and square them up before they package them. The packaging looks like a mockup for a job. With other products, the mason has to trim the stone, creating a lot of waste. Pangaea® has 100% product yield, and the others have maybe 80%, so it’s a more profitable stone. The mason just takes it out of the pallet and puts it on the wall, for a fast and simple installation.”

If that’s not enough, each Pangaea® veneer piece features Gripset® technology, pre-scored grooves on the back of each stone, enabling better adhesion to any surface. No more worrying about your veneer work moving or sliding.

Alicandro says they’ll also be showcasing a new Pangaea color® at the Expo, Pangaea® Providence, “It has some nice earth tone colors with grays and browns. It’s a blend of five different stones.”

New 2022 Pangaea® Color: Providence Shown 

Learn more about Pangaea® on our product page

Aura Natural Landscapes

Supply chain issues? What supply chain issues? You won’t find a shortage of selection when it comes to our natural stone landscape product line, Aura. Available in a variety of products – paving, steps, treads, slabs and more, plus an ever-increasing line of colors sourced from countries all over the world. “Bluestone is the most popular color in the United States,” says Alicandro. “But because of supply chain issues, a lot of people can’t get it. We try to stay ahead of the competition by continually bringing in new selections and finding alternatives to stones that aren’t readily available. We plan ahead. We order early and often.”

Speaking of Bluestone, Alicandro says they’ll be bringing Aura’s new Italian Bluestone to the Expo, “It’s a very strong sandstone and there’s no iron in it so the color will stay blue. It won’t rust or brown over time.”

Aura Italian Bluestone: New for 2022

Learn more about Aura Natural Landscapes on our product page

Alicandro says they’re bringing a full-color palette to the Hardscape Expo for attendees to see it in person. “We’ll be showcasing some new sandstones. They are the densest sandstones in the world. Some say it’s hard as granite. And it’s a very competitive price point.”

Some colors to look for:

  • Blue Mist
  • Blue Sky Grey (a Blue Mist alternative that doesn’t get as hot)
  • Blue Ice
  • Autumn Brown
  • Oxford Buff

Why Natural Stone?

Natural stone comes from the earth; therefore, it has durability on its side. Using stone products on and around your home will immediately increase its value, not only because of its longevity but it is also resistant to wind, fire, water and bug infestation. “It’s the Ferrari of materials. It’s not manufactured. You can’t get a better-quality product for your home,” says Alicandro.

So come see us at the Hardscape Expo. Check out our products, meet the A-Team and get your free T-shirt! We can’t wait to meet you!