Instone

We Make it Easy

Tag: Stone Veneers

How To Use Instone’s Game-Changing Virtual Home Design Tool

Posted on by Leave a comment
Visualizer Tool Example
Visualizer Tool Example

How To Use Instone’s Game-Changing Virtual Home Design Tool

TAKE THIS …

Choose the perfect stone…

GET THIS

Try It Now

With the Instone Visualizer, you can complete a wall-to-wall virtual home makeover in a matter of minutes. The free online tool allows you to simulate what a home or property would look like after a renovation with any combination of stone products from Instone’s expansive catalog.

Powerful yet simple, the Visualizer offers installers and dealers a way to show clients renderings of projects that can be used to assist with sales, and homeowners a way to browse their options for veneers, pavers and other stone products. Users can upload photos of a job site and redo a wall or patio area with new masonry in a couple of clicks. 

Instone Vice President of Natural Stone Products Justin Alicandro said the Visualizer has made the need to assemble stone samples or create mockups for clients obsolete. 

“This is so much more efficient than the way we used to do things,” Alicandro said. “Homeowners can come out of a session knowing pretty much what they want, and if they don’t like the products once they see real samples, they can tweak the project again in the Visualizer and try a plan B. The Visualizer is such a great tool.”

design your home
Visit the Instone Visualizer Page for More Tips & Techniques To Create The Perfect Rendering.

How It Works

To get started, find or snap a digital photo of your project area and add it to the Visualizer. (If you don’t have an image available, you can browse our samples for one that resembles your property.) Photos should be at least 1600 pixels wide and not exceed 16 MB. A standard camera phone pic will do nicely. 

With the photo now online, the Visualizer’s AI will scan its features and automatically identify areas most likely for stonework. The technology will also recognize features like windows and doors and omit them. If it misses a wall or ground section you’re interested in, don’t worry – you can draw a polygon to highlight the area manually. 

You can then click on any of these areas and choose the interior or exterior Instone masonry product you’d like to see applied there. Once it appears, you can try different brands, profiles, and colors to see how they look, and even change the stone sizes on the fly. The images you create can be saved, shared, and easily edited later. 

Fine-Tuning

The Visualizer has multiple editing tools to help fine-tune your renderings and make them more realistic. You can adjust the opacity of the masonry to totally block out the surface beneath it or to allow important features to peak through. Another tool allows you to adjust the perspective, which can realign the stone if it’s not quite level or doesn’t track the angle of the surface accurately. 

For the best results, we recommend taking your photos facing straight ahead toward the surfaces that will be clad. If possible, it’s best to move any furniture or other obstructions out of the way.

The Visualizer will even help you simulate the appearance of non-stone upgrades. You can apply paint colors to your banisters and doors or try out new shingle styles and colors on the roof. These features can be combined with the stone improvements to give you a full picture of how all of the materials will look together.

visualizer editing tools
Before and after using the Instone visualizer with Pangaea® 3 Course Ashlar Oxford

Share & Create a Report

The Visualizer offers a range of options for sharing before and after images with clients or anyone else who may be interested in giving feedback. You can quickly export the renderings as JPG and PNG files or use share buttons to email them or post them to Facebook, Twitter/X or Pinterest. 

Of high value to masonry professionals, the system can generate attractively formatted reports showing the finished home and thumbnails identifying all of the products featured in the project. 

“For a contractor trying to win a job, price is obviously important, but if you can demonstrate for a homeowner what their house is going to look like when it’s complete, that will definitely set you apart from others trying to quote the job,” Instone Chief Operating Officer Rob McKay said. “Ultimately, a lot of people will still want to see a sample and feel it in their hands, but the Visualizer is a great tool to help them narrow down their choices.”

Watch Our Full Tutorial

For a full demonstration of what’s possible with the Visualizer, watch our training video (“Pro Tips for Selling With The Instone Visualizer”) above. You can also check our Visualizer page for FAQs and a series of shorter videos with tips and demos focused on specific Visualizer questions.

Check Out The Visualizer!
contact us today

Upgrade Your Stone Veneer Siding Game: Get Quick & Stunning Results

Posted on by Leave a comment
Be.on stone photo
Be.on stone photo

Upgrade Your Stone Veneer Siding Game: Get Quick & Stunning Results

Fast-track Your Masonry Projects with Instone’s Solutions

Whether you’re a contractor or a weekend warrior do-it-yourselfer, you feel the need … The need for speed.

Installing a veneer one stone at a time is meticulous work that takes time. Time that could be spent on a family outing, crossing tasks off the to-do list, or doing the things you love. Or in the case of a masonry professional, time that holds you back from moving on to the next job.

Instone offers two high quality solutions that are easy to install and help you cruise through stone veneer siding installations. Interloc Natural Stone Panels and Be.on® Stone are three to eight times faster to install. And they work well on interior and exterior applications.

Both stone siding brands have their own unique features but share a common approach in producing panels made of multiple stones. The professionally designed panels can cover plenty of ground in a hurry. The veneer panels fit together seamlessly and are designed for stress-free installation, making projects simple enough for any moderately handy do-it-yourselfer to take on.

Using Interloc or Be.on Stone, a wall that looks like it’s clad with thousands stones will only actually require a few dozen stone veneer panels. Chris Camosse, general manager for Massachusetts-based Camosse Masonry Supply, said these creative products have been hot sellers and given his company an edge.

“With the proprietary products that Instone finds, it allows us to have something that our competitors in the area don’t have – for example, the Interloc interlocking panel systems,” Camosse said. “These have become a huge success not only with homeowners but with contractors. Everyone sees the value of the product and the time it saves.”

Interloc gif
Interloc Natural Stone Veneer Panels – Real Stone 8x Faster

A Loc on Quality

Interloc panels feature thin natural stone pieces that are set into mortar and shaped to fit tightly together, hiding joints and giving the appearance of a stacked stone masonry wall. With Interloc, the hard work of selecting and arranging individual stones is already handled at the factory. Adding to the ease of installation, Interloc stone veneer panels have rough grooves on their backs that aid bonding.

Camosse first began carrying Interloc products about three years ago. Since then, he has held short how-to courses for contractors to introduce the product. During the courses, he demonstrates the panels’ consistency, time savings, and helps them become familiar with the product.

“The product we got on day one was the same quality as the product we got a year in, so that proved a lot to us as well.”

Chris Camosse, general manager for Massachusetts-based Camosse Masonry Supply

Interloc is available in two styles: New England, which features a blend of grey and warm, earthy colored stones, and Berkshire, a more consistent grey stone with sandy highlights. Use our online savings calculator to compare costs of Interloc vs. standard stone veneer siding.

Interloc Natural Stone Veneer Panels In Two Colors - Berkshire and New England
Be.on Stone Veneer Panels Showcase Carousel
Be.On Stone Veneer Panels – Mechanically Fastened

Above and Be.on for Simplicity

Instone President and CEO Kevin Grotke recently took on a DIY project of his own, adding wainscoting around the outside of a cottage he bought for family getaways. After giving some thought to his options, he determined Be.on Stone mortarless stone veneer siding was the ideal choice.

“We’re only here on the weekends so I’ve only got a day and a half to get this done, which is why I decided to go with this rather than a mortar and a lath application.”

Kevin Grotke, Instone president and CEO

Be.on Stone, also known as “screw-on stone veneer” or “stone veneer siding,” requires no mortar. It requires few tools – if you have a screw gun, a tile saw, a level and a tape measure, you’re off to the races.

As Grotke demonstrates in this video, the key is applying a starter strip along the base of the wall at the beginning of the job and making sure it’s level.

Once you’ve screwed in the initial row of veneer panels, you can run the rest of your panels above them quickly and perfectly level. Whether you have a standard OSB or plywood wall, you only need two or three fasteners per panel and don’t need to hit a stud.

Best of all, you won’t need a confusing assortment of panels to form your corners. As explained in our InBuilding Design series, the same pieces are used for inside and outside corners.

“You don’t need to order inside corners, you don’t need outside corners. One panel does it all,” Hortigan said. “All you have to do is figure out what your square footage is.”

Plus, with Be.on Stone’s patented D.Rain water management system, any rain that makes it behind the stone veneer drains automatically to the bottom of the wall, preventing mold and other damage to the structure. The product also has a 50-year warranty.

Be.on stone veneer siding drain system

Be.on Stone comes in four styles, ranging from the Element collection, with its old European flavor, to the more contemporary Horizon. Each has its own variety of color options. Try our Virtual Designer for an instant glimpse at what a Be.on Stone veneer would look like on your home.

Be.on color skews

We Make it Easy!

Contact Instone today to learn more about why Interloc and Be.on Stone products are the fast, easy solutions for your next stone veneer job or DIY home exterior and siding project.

A Model for Minimizing Environmental Impacts in Stone Veneer Production: Pangaea® Natural Stone

Posted on by Leave a comment
Pangaea team
Pangaea team

A Model for Minimizing Environmental Impacts in Stone Veneer Production: Pangaea® Natural Stone

Pangaea® Natural Stone was named after a supercontinent that existed millions of years ago, when all of Earth’s lands were united. So it makes sense that while its industrial base is in India, Pangaea operates with environmental standards that recognize it’s part of one connected world.

“I don’t think there’s a finish line to sustainability,” said Pangaea President Sanjay Nikhanj. “There’s no goal you end up crossing and say, oh wow, I’m officially sustainable. It’s a goal that we continually work towards as a company and simply try to get better every year.”

Instone customers may know Pangaea for its pre-cut, tooled and trimmed stones that seamlessly fit together, making life easy for masons. They may know Pangaea for pallets that come pre-arranged with an optimal balance of colors and sizes, saving time and money before the first stone is even installed. Fewer would know the lengths the company goes to ensure its work leaves the environment in as good a condition as they found it.

Long Term Sustainable Development

Nikhanj said Pangaea is demonstrating that sustainability is not just the right thing to do, but a profitable exercise. The greening measures taken at its plant could be considered a model for the industry globally, but are especially above and beyond for Jaipur, the northern Indian natural stone industry hub where it’s located.

A solar array on the facility’s roof produces 530 KW of energy, enough to cover 50 percent of its manufacturing needs. Pangaea hopes to bump that number up in the future to further reduce energy consumption, but for now is constrained by the local infrastructure, as the power grid can’t handle any more input from the site. 

Pangaea Natural Stone employees ribbon cutting ceremony

Covering 35,000 square feet, it’s India’s largest building-integrated InRoof system to date! The 530 kWp InRoof solar panel system, designed by @ornatesolar, is powered by microinverters from @enphase.

With this revolutionary InRoof system, we have saved 124,968 kg of CO2 that would have been emitted in the production of the 35,000 square foot steel roof. Our installation will help us meet our sustainability goals by offsetting 18,346 tons of CO2 emissions! You can be confident your stone veneers are being manufactured sustainably and responsibly.

Further, Pangaea is the first company in India to install an in-roof solar array. These solar panels aren’t mounted to the roof – they are the roof. Nikhanj notes that this building method reduced Pangaea’s carbon footprint by eliminating the need to produce steel or other building materials.

A Recycling Innovator 

The solar roof requires a significant amount of water to keep it clean and produce power at an optimal level. However, Pangaea has faced this problem by instituting an innovative water recycling system. Water that runs off the roof is quickly captured and filtered by three on-site water treatment plants. 

“Saving water is the right thing to do, but in this case, it’s not profitable,” Nikhanj said. “It would be cheaper to waste that water and fill up the tanks again, but not recycling and wasting millions of liters weekly doesn’t make any sense. Where we are is a desert environment and water is a challenge.”

Even its manufacturing byproducts are recycled adding to their environmentally friendly processes.. The leftover chips from cut stones are donated to communities to use for the foundations of buildings and infrastructure projects. Wood shavings leftover from assembling the shipping crates are compacted and made available to families to burn for home heating and cooking. This has the added impact of saving trees that would have been cut down to fulfill their needs, Nikhanj said. 

Pangaea employee running tests

The packing crates are specially designed to thwart the spread of invasive pest species. The pine used is inspected to ensure that its moisture levels are too low to harbor any insects that would bore into the wood. Each crate is International Plant Convention (IPC) certified and stamped. 

“We’ve had huge problems globally as a result of foreign species that have no natural predators attacking vegetation,” Nikhanj said. “It’s devastating forests. I live in British Columbia and when you drive up north, there are places where it literally looks like there’s been a forest fire.”

An Infinite Mindset

Nikhanj said Pangaea’s leadership takes all of these steps because it subscribes to an “infinite mindset” – a belief that a business can serve a higher purpose than just making money. It extends to how it treats employees and the communities that surround it. 

Pangaea Natural Stone employees rescuing a dog

Pangaea is a generous donor to charities that rescue stray dogs and provide educational resources for children, especially young girls. Nikhanj said many female students in the region are underprivileged and don’t have access to the same opportunities as their male counterparts. 

The company’s website asserts its commitment to safe working conditions, fair wages and equality for workers. It seeks to promote women in the workplace, even though in India, they’re still few in number in the industry. 

To Nikhanj, the key to making an infinite mindset yield tangible results is surrounding yourself with people who see the big picture. He said business leaders too often see themselves as sports coaches obsessed with winning and losing rather than as value creators. 

“We’ve never had a sales goal in our last 20 years of existence,” he said. “I don’t even know what a sales goal looks like. We are constantly competing against ourselves. I couldn’t tell you what the competition is doing. I hope whatever they’re doing is right by the environment, right by the community and right by the people.”

Learn more about Pangaea’s natural stone products available through Instone and watch them our interview with Sanjay here on InBuilding Design. 

Guide to the Home’s Hottest Natural Stone Colors for 2023

Posted on by 1 Comment

Guide to the Home’s Hottest Natural Stone Colors for 2023

Published:

Last Updated:

Author:

instone

The start of a new year is the ideal time to gather inspiration for those exciting outdoor living spaces and home exterior upgrades. In recent years, homeowners have claimed more outdoor space than ever before, transforming neglected square footage into thriving year-round outdoor spaces for entertaining and dining. Many homeowners also boosted their curb appeal and property value with easy exterior stone siding. But let us not forget those interior updates as well, where stone fireplaces and feature walls can make all the difference in your home’s wow factor. Make a resolution to update your home, inside and out, in 2023 with Instone’s hottest stone colors and styles on the market.

So what’s trending in stone colors and style? To find out, we spoke with Justin Alicandro, Instone’s VP of natural stone products, who shared the most popular stones from the Midwest to the East Coast.

Blues and Grays Dominate

Beautiful blue and gray tones and tints have been extremely popular along the East Coast for years. The demand has almost outpaced the availability, which is why Alicandro brought Aura’s Blue Mist Granite to Instone. It quickly became a best-selling product. The timeless elegance of the bluestone wash mixed with the grainy grays of granite makes this stone pleasing to the eye. The blue tones pair nicely with homes with a cooler color palette. Alicandro says the blue and gray colors will continue to dominate along the East Coast for years to come.

Looking to go with blues and grays for your home’s exterior siding or outdoor renovation project? Here are some complementary stone veneer colors, styles and brands available through Instone:

Make Way for the Buffs

Look out blues, there’s a new color in town! Alicandro says buff tones are gaining traction as a popular look for landscaping, with Aura’s Phoenician Buff leading the charge. 

This stone features pale speckles and veins of gray and pink mixed with beige-buff coloring to create beautiful texture and movement with a gentle warmth.

Another buff stone is Aura’s Oxford Buff Sandstone, which Alicandro says is relatively new, but quickly gaining popularity. “It’s really catching the eye of homeowners,” he says. The taupe beige sandstone is speckled with darker tones of black and brown for a classic neutral that will go with warm color palettes.

When planning your project in buff tones, here are some complementary colors, styles and brands available at Instone:

Lighter Colors Are In

Lighten up! At least in your backyard space. That’s what Alicandro says is trending at the moment. “I see the lighter colors coming on strong. We have some travertines that are ideal for these palettes.”

Silver Travertine has become in high-demand for pool stone, says Alicandro. “It’s popular because it’s light, and doesn’t get as hot in the summer, so people won’t burn their feet on it.”

As for granites in lighter colors, Alicandro recommends Silver Ridge Granite. “This is really a nice, light granite with a lot of character and movement throughout. It’s very unique,” he says, adding that the product is exclusive to Instone and recommends placing orders this winter for those spring and summer patio and pool projects.

Alicandro says Gray Granite is in the same color range as Silver Ridge but without the movement. “This is a more formal-looking, light-colored granite.” Here are some complementary pairings for a light- color project palette:

Home Improvement Projects

Just fell in love with a stone color and style but not sure how to begin planning your new project? Check out our blog on creating a backyard oasis with natural stone for a little help. Some projects to consider:

  • Curb appeal – siding, entryways, driveways, walkways, steps, pavers, curbing, walls
  • Interior – fireplace surrounds, feature walls, bars, kitchen islands
  • Backyard entertainment – patios, outdoor kitchens, fireplaces, fire pits, pizza ovens
  • Water elements – pools, hot tubs, fountains

This winter, spend some time indoors planning your next home project thanks to a little inspiration from Justin and our wide variety of the hottest stone colors and styles of 2023.

Fill out the form below for access to our 2023 Color Guide!

We want to know your favorite stone color combination! Vote for one of the combos above in the comments below.

Warm Up The Indoors With Cultured Stone Manufactured Stone Veneer

Posted on by 2 Comments

Warm Up The Indoors With Cultured Stone Manufactured Stone Veneer

Published:

Last Updated:

Author:

instone

Winter is coming. With the chilly temperatures driving us indoors more, wouldn’t it be nice to visually warm up your home so you can feel extra cozy in the months ahead? Cultured Stone is a manufactured stone veneer (MSV) product that looks like natural stone at a fraction of the price and with a lighter weight for easier and faster installation.

Not only is Cultured Stone the longest running MSV maker on the market, they are leading innovators when it comes to their production process and selection of design styles.

“A big part of their success is their constant innovation of colors and textures,” says Tim Wood, Stone Division Manager at Best Block Company. “And they do a very good job with consistency. If you want to put an addition on your home that was built 10 years ago and you want to use the same stone, chances are very good it will match.”

Cultured Stone Has More Varieties of Colors and Textures Than Any Other Stone Product

For Wood, the key selling point of Cultured Stone is that they always have something new to offer. “They really drive the industry forward as far as their colors. When they come out with a new color, everybody else scrambles to make something similar,” he says. “Their whole design team really keeps up on trends for shapes and textures and colors, which no other company does. As a supplier, we really like that because having something new gives us an opportunity to get out in the market and update people.”

Take a look for yourself at some of the options of Cultured Stone:

Cultured Stone Is Readily Available

Like many products during the pandemic, supply chain issues slowed availability and extended lead times. But Wood says that these days everything is pretty much back to normal. 

“Cultured Stone inventory levels are good, freight availability is good,” he says. “We’re able to get Cultured Stone within a few days of lead time.”

The trusted name in manufactured stone veneer is back and better than ever and we just had to show our appreciation.

Cultured Stone is Eco-friendly

When it comes to being environmentally aware about products for a home, natural stone just sounds like it would be an obvious choice. However, a big part of going down a more environmentally-friendly path is looking at how products are made and sourced. Upon closer inspection, you’ll find that natural stone is a finite resource that is extracted from the earth, resulting in damage to our landscapes during acquisition and damage to the environment in processing the raw materials.

It also requires more energy to transport because of its weight.

With manufactured Cultured Stone veneer products, architects, builders, and homeowners can reduce their energy and sourcing footprint without compromising strength, durability or aesthetics. Cultured Stone products contain an average of 58% pre-consumer recycled content. The company also uses low-emitting materials and manufacturing processes in the production of its products, including a closed-loop system for water consumption.

Unlike much heavier natural stone, manufactured stone may not require concrete footings for support. Cultured Stone products can weigh as little as eight to 12 pounds per square foot.

Because of its sustainable manufacturing footprint, architects and builders using Cultured Stone can earn LEED® credits for indoor air quality and recycled content.

As a dealer, Wood says he always tries to mention the environmental aspect. “We try to throw it out there to our builders and their clients. It’s another added bonus. And homeowners can mention at their dinner parties that their house uses green products. It’s kind of a cool thing to be able to say.”

Uses for Interior Design With Cultured Stone 

Fireplace surrounds: If your fireplace is out of date with tired brick or tile, give it a natural stacked stone look without building a whole new fireplace.

Accent feature wall: Warm up a plain space with the natural charm of stone. The rich colors and textures add interest and create a cozy environment.

Home office Zoom wall: Make your office setting reflect your personality with the color and texture of natural stone, delivering the perfect background wall for your Zoom meetings.

Kitchen backsplash: You look at your kitchen backsplash every day when you make meals. Make it aesthetically pleasing with the look of natural stone in a color and texture that speaks to you.

Wine cellar: Create some old-world character in a room where slowing down and enjoying a good glass wine means living the good life.

Cultured Stone Home Exterior Ideas 

If you’re planning your summer project ahead of time during the winter months (which we highly recommend), consider Cultured Stone for the following areas:

  • Outdoor kitchens
  • Outdoor fireplace surrounds
  • Entryways
  • Posts, pillars and lampposts
  • Wainscot siding

Cultured Stone Is Easy to Maintain

One of the biggest tests of Cultured Stone versus natural stone is durability. Yes, it’s true, natural stone is extremely durable because it comes from the earth and can withstand extreme conditions for exterior use. But it turns out that Cultured Stone is no slouch in the durability department either, especially for interior use. The only caution is not to chip it because the color is only on the surface and not all the way through the cement interior. However, even if you accidentally bump something against it hard enough to chip it, you can check with your dealer to assess the damage. They have tint kits for an easy fix.

Keeping it clean is simple and easy. For interior use, you only need to do occasional dusting as you would any surface. If it really needs a clean, such as on exterior uses, a mild detergent with some water and a stiff bristle brush is all you need. Be sure to rinse thoroughly to get off any soap residue.

You should never use chemicals or power washing on Cultured Stone since the color is on the surface; it may take the color off. Sealants are also not needed.

The look of natural stone can bring a little bit of Mother Nature’s beauty into your home, add interest and aesthetic appeal, and make your home feel more warm and inviting as you snuggle in for the winter months ahead.


Learn More About Cultured Stone
on Our Product Page

Creating a Decorative Fireplace With Stone Veneer This Holiday Season

Posted on by Leave a comment

Creating a Decorative Fireplace With Stone Veneer This Holiday Season

Published:

Last Updated:

Author:

instone


‘Tis the season when your home becomes the focal point for holiday gatherings. There isn’t a better centerpiece than your fireplace for making memories with family and friends. But is your fireplace looking a little drab? Give it a makeover with stone veneers.

The look of a natural stacked-stone fireplace adds charm to any space, and it’s easy to do. Thin stone veneers can be adhered around an existing fireplace made of brick or tile. The industry term is a “fireplace surround,” because that’s exactly what it does to give your fireplace a new look.

 

Installing a Thin Stone Veneer Fireplace Surround

Like the name sounds, a fireplace surround includes all the elements surrounding the firebox itself, which includes the area inserted into the wall where the fire lit. Thin stone veneers can be installed around the firebox and up to the mantel area or all the way up the ceiling to give the look of a natural stone chimney.

Cultured Stone Echo Ridge Country Ledgestone

Thin stone veneers are natural or manufactured stones usually about 1-2” thick that can be attached over an existing brick fireplace. Because thin veneers are lighter in weight, they are faster and easier to install than building a new stone fireplace, saving you time and labor costs. Not to mention not having to take on a messy demo project in your home before the holidays. Not only will you achieve the look of a full stone fireplace, you’ll have the same durability and low-maintenance care.

If you’re handy around the house, you could DIY your fireplace surround. Puzzle lovers will enjoy the process of putting the pieces together in place. If you’re unsure of your DIY skills or you’re in a time crunch to get it done before a holiday party, it will be easier and faster to contract a professional mason or contractor.

Stone Veneers for Your Fireplace Surround Makeover

Dress Up Your Stone Fireplace for the Holidays

Once you have your new stone veneer fireplace done, you’ll want to dress it up with some holiday cheer.

Cultured Stone® Chardonnay Dressed Fieldstone

Start With Greenery

A big staple for your fireplace decorating is the lush greenery. Place garland across the mantel and perhaps drape down the sides of the firebox area (be sure to keep all décor from getting too close to the fire and heat.). Within the garland, the possibilities are endless to nestle fairy lights, figurines, ornaments, fruit such as cranberries, flowers such as poinsettias, pinecones and more. Perhaps, hide an Elf or two. 

Pangaea® New England Quarry Ledgestone

Color Coordinate

Pick a color theme and coordinate your holiday décor. It could be traditional Christmas colors of red and green, more frosted wintery shades of blue, white and silver or even something offbeat such as pink. If you put up a Christmas tree, you can match your fireplace décor with your tree décor by using bauble, ornament, ribbons and candles in matching colors.

Interloc New England

Match Your Décor Style

Is your style ultra modern, vintage/retro or farmhouse? Make your holiday décor match your design style in your home, or give it a style all its own. Modern style may use sleek ornaments, metallics and high-contrasting colors, while farmhouse leans to soft neutrals or all-white with black trim. Mid-century modern has become very popular, with more of this type of décor hitting the market in playful colors of pink, teal and orange.

Once the stone veneer is set and garland is hung, all of us at Instone wish you a joyful season by the fire with loved ones. 

Ready to dress up your fireplace with stone veneer? Make your wish list and contact us for samples of Pangaea, Cultured Stone and Dutch Quality stone veneers. 

Find an installer
in your area

Why Stone Veneer is a Natural Fit for Siding and Interior Projects in the Winter

Posted on by Leave a comment

Why Stone Veneer is a Natural Fit for Siding and Interior Projects in the Winter

Published:

Last Updated:

Author:

instone

Be.On® Stone Rialto Canyon

Be.On® Stone is the Product of Choice for Exterior Stone Siding Projects in the Winter

When the cold weather hits, many building and home improvement projects come to a halt. But not stone veneer projects using Be.On Stone. This manufactured stone veneer product is applied as a mechanically fastened screw-on panel that doesn’t require mortar (which is temperature sensitive). Installation involves a starter strip, and the panels are set in place.

“The nice thing about Be.On Stone is you don’t need a mason to install it,” says Chris Miller, Instone’s territory sales manager. “If you’re a little bit handy, you can do it yourself. There’s not much to it. And it looks great.”

If you’re worried about moisture getting behind your stone veneers and creating mold issues, you can forget about it with Be.On Stone. The panels come with a D.Rain moisture management system, a track gutter system behind the stone. Any water, humidity, rain or snow that gets behind the stone will just drain right out the bottom. 

“You’ll never have moisture damage to any of your sheathing or house wrap, which is awesome!” exclaims Miller. “And it will save you money because typically, with a mortar application of natural stone, you need three or four different types of water barriers on the house, which can get expensive. With Be.On Stone, you only need one.”

Because of its mortar-less application, Be.On Stone can be applied anywhere, even in freezing temperatures. “We’ve had guys out there in negative 15 degrees installing it,” says Miller. “I don’t recommend that, but it can be done!” The screw-on application and z-shaped edges that allow it to be put together seamlessly and form inside and outside corners without separate corner pieces also make for a quicker install than a mortar install. “We’ve had crews install around 200–400 square feet in a day. With a mortar product, you’re looking at only 20–50 square feet a day,” says Miller.

For more information on Be.On® Stone, explore our product page. Interested in stock? Check out our portal page.

Also be sure to check out our Be.On® Stone Inbuilding Design Episode Below!

Interloc is One of the Fastest Installs of Natural Stone Siding

Another product option for installing stone siding in the winter months is Interloc. Unlike other stone siding veneers that are loose pieces that need to be applied one at a time, Interloc is made out of pre-cut panels that fit together and can be installed very quickly, saving time and money.  

It begins with a starter strip on the top or bottom of the install area. Once that is in place, it creates a straight line on which to lay the rest of the panels and corner pieces, which lock together with hidden joints to create a straight, seamless look.

 “It can be assembled and installed very quickly,” says Miller, “It’s designed

 to get teams off the jobs faster, which saves the homeowner money on labor costs.”

Interloc New England 

Interloc is applied with mortar, so be aware that the outside temperature needs to be above 40 degrees to avoid bonding issues. Interloc can be applied in winter in areas with temperatures that fluctuate between freezing and above. Plan the installation for when at least a week of above-40 temperatures is forecast. Some installers will also build a tent around the install area to maintain the right temperature. We recommend hiring a professional to install Interloc.

For more information on Interloc, see our product page. Interested in stock? Check out our portal page.

Want To Learn More About Interloc Products? Check Out Instone’s Jake Alicandro Break Down the Installation Process Below

Be.On® Stone and Interloc for Wintertime Stone Veneer Interior Projects 

Have you imagined how you can add a little extra something to your home interior décor? Use all that time indoors during winter to fix up your home and add some character with stone veneer. Both Be.On Stone® and Interloc can be used indoors for a variety of home improvement projects, such as:

  • An accent/feature wall
  • A Zoom background wall
  • Wainscoting
  • Kitchen backsplash
  • Fireplace surrounds

As mentioned previously, Be.On Stone’s easy install can be done by a handy DIYer. We recommend hiring a professional when installing Interloc, since it requires a mortar application.

So don’t give up on your home during the winter. Use the time to improve your curb appeal and resale value by adding the charm and beauty of stone veneer siding.

Cottagecore Style: Bringing Nature Indoors with Stone Veneers

Posted on by Leave a comment

Cottagecore Style: Bringing Nature Indoors with Stone Veneers

Published:

Last Updated:

Author:

instone


As winter moves in, if you’re looking for ideas to cozy up your home, look no further than the cottagecore trend. This lifestyle aesthetic celebrates the slow-paced, romanticized aspects of countryside living and bringing elements of nature indoors. Cottagecore began with streams of photos on social media around 2018 and really gathered steam during the pandemic for those wanting to embrace staying home and sheltering from the fast-paced, modern world. The look is now hitting the mainstream as an interior design style that provides balance from the hustle of life as we begin post-pandemic normalcy.

What is Cottagecore Interior Design Style?

Rustic, farmhouse and antique furniture, vintage collectibles, handmade items and decorative textiles, fresh and dried flowers, warm tones of aged and well-loved pieces are just a few of the elements you’ll want to incorporate to create this vibe in your home.

If it looks familiar to you, it may be because it borrows elements of other popular design trends such as shabby chic, cottage, granny, and English country. The idea is to strive for simple pleasures and comfort with a focus on nature and sustainability. A large aspect of cottagecore is using and repurposing items you already have—or have gathered from your own rural property—such as produce and flowers and handmade items. It also involves bringing in vintage or antique items, rather than those that are mass-produced, to produce a sense of calm and tranquility.

For Tara Kelly, whose blogs on The Art of Cottagemaking and Instagrams are filled with English-cottage style decorating tips, handmade how-tos, recipes and gardening inspiration, she says cottagecore is about creating a lifestyle that speaks to you, “I grew up on a small farm, so it’s about getting back to my roots and country life,”. she says. “Cottagecore embodies a slower way of living, less reliance on modern technology and appreciating the little things, as little or ordinary as they may seem. It’s about how I choose to go about living life: engrossed in nature, putting myself and my family first, and creating things that feed my soul.”

How to Use Stone Veneers for the Cottagecore Look

Adding elements of stone to your interior and exterior environment is a seamless fit for this design style to reflect nature and old-world charm. There are several ways you can use stone veneers to easily and instantly create the cottagecore look of a quaint home in the European countryside.

Add a stone feature wall: Create interest on a bare wall by using stone from top to bottom for a feature/accent wall. This wall could be anywhere in the home, from enhancing a headboard behind the bed in the bedroom, to a living room or a dining room. The look of natural stone will warm up the space with texture and color (not to mention it will look great for Instagram photos and videos or as a backdrop for Zoom meetings.) If you don’t want to commit to a full wall, stone wainscoting can also add some natural-looking texture to a space.

Do your kitchen backsplash in stone: A big part of the cottagecore lifestyle is spent in the kitchen. If you look at any cottagecore content creator’s social pages, you’ll find photo after photo of people baking pies and pouring tea. So the kitchen is the perfect place to incorporate stone into your backsplash, making you feel you’re cooking in an authentic English country kitchen.

Redo your fireplace surround with stone: If your fireplace is outdated and just not giving snuggly vibes, you can use stone veneers to basically wrap your existing fireplace and make it look like it was built with authentic stacked stone to add character and a vintage look.

Home exterior: Spice up the entryway of your home by using stone veneer for a textured, timeless look. Use it around doorways, posts and lampposts or as a wainscot siding.

Design Inspiration: Cottagecore

Need some more inspiration? Check out our mood boards:

What Stone Veneers Work Best for Cottagecore Décor?

We suggest these stone veneer options for your cottagecore home upgrade:

Pangaea – a high-quality natural stone veneer with easy installation made by a sustainably-forward-thinking company.

Cultured Stone – a manufactured stone veneer that is made with eco-friendliness in mind by using an average of 58% pre-consumer recycled content.

Dutch Quality – a manufactured stone veneer inspired by nature. It is made using art and technology for an authentic natural stone look.

Install a stone accent in your home, gather some wildflowers from the field and you, too, can be like an Instagram cottagecore influencer pouring a long, slow cup of tea before you tuck into a freshly baked pie and crack open a vintage book in front of your stone fireplace.

Ready to go cottagecore? Make your wish list and contact us for samples of Pangaea, Cultured Stone and Dutch Quality stone veneers.

3 Reasons to Use Cultured Stone® on Your Project 

Posted on by Leave a comment

3 Reasons to Use Cultured Stone® on Your Project 

Published:

Last Updated:

Author:

instone

When selecting a stone veneer for your interior and exterior designs, the question often arises: natural or manufactured stone veneer? There are benefits to both, but the biggest considerations are: how does it look and how much will it cost?

What is Manufactured Stone Veneer?.

Manufactured stone veneer, also known as MSV, is a lightweight building material used as a decorative wall covering for exterior or interior surfaces. Produced by using a concrete mixture that’s poured into a mold and colored using mineral pigments – its porous and light weight properties make it easy to cut and handle, creating compared to natural stone.

Manufactured stone veneer originated in 1962 by a pair of brothers in Vallejo, California. They developed a concrete mixture to cast in flexible molds that were created from natural stone to give it a realistic size and texture. They began distributing this stone into the market under the brand name Cultured Stone®. Today, Cultured Stone remains the industry-leading brand offering premium manufactured stone veneer (MSV) products.  

How is Manufactured Stone Veneer Used?

Manufactured stone veneer as a decorative architectural element that can be used on a variety of project applications. It is applied to the wall using lath, scratch coat, mortar, and grout. Manufactured stone veneer is lightweight, does not require ties or footings, and offers panelized systems for easy installation. This makes it a great alternative to natural stone.

The varied shapes, sizes, colors and textures of manufactured stone veneer provide design versatility that’s perfect for creating an inviting space. Range of applications include

  • Interiors
  • Exteriors
  • Outdoor Living
  • Commercial
  • Multi-family
  • Signage

3 Reasons Cultured Stone® Is A Great Choice

For homeowners, installers and dealers, there are three solid reasons to choose Cultured Stone MSV over a natural stone.

1. Manufactured Stone Veneer Can Save Homeowners Money

For homeowners choosing Cultured Stone, one of the biggest benefits is cost savings. Since the stone is made from cement and not quarried, it’s less expensive to produce compared to natural stone, and the savings are passed on to the consumer. However, not all manufactured stone looks natural. Cultured Stone has created an intricate process to create the most realistic-looking stone product on the market and offer a versatile range of styles.

 A manufactured stone veneer product can cost as much as 50% less than natural full bed depth stone. Another cost saving comes in the form of labor. Read on about the installation process for Cultured Stone and how its light weight features means faster install times and lower labor costs

2. Manufactured Stone from Cultured Stone® Looks Like the Real Deal

Cultured Stone is made from a mold of actual natural stone so it has the shape and texture of a quarried real stone. Before cement is poured into the molds, each stone and brick is literally hand painted piece-by-piece by highly-trained artisans. Using only the highest quality natural mineral oxides, the stone’s surface is infused with rich, authentic tones, offering an unmatched depth and variation in color.

This attention to detail gives consumers an authentic look of natural stone. It also means that Cultured Stone provides a wide range of finishes and styles that are consistent in shape, color, and availability.

According to Joel Ginsberg, branch manager at Hearth & Home Technologies, which sells manufactured stone veneer for interior projects, consistency in color is one of the biggest selling points of Cultured Stone. “If you ever need to replace it or add more to your project down the road, it will be the same color you bought previously. With natural stone, you’ll get whatever color is cut out of the mountain, which may be different from another piece cut somewhere else or at another time.”

The range of offerings with Cultured Stone includes:

  •  20+ textures 
  •  100+ colors 
  •  Accent products 
  •  Capstones 
  •  Hearthstones

Think you can tell the difference between natural stone and manufactured stone? Watch our recent episode of “In Building Design” to see how hard that can be:

3. Manufactured Stone Veneer Is Easier and Faster to Install Than Natural Stone

If you’ve ever held a piece of natural stone in one hand and manufactured stone in the other, the first thing you may notice is the difference in weight. Cultured Stone’s products are made of lightweight aggregate materials and are approximately one-quarter the weight of natural stone.

For installers, this means it’s easier—and therefore faster—to install. There isn’t as much worry or challenge with the stone sliding down the wall as you install it, so your project can be completed more efficiently in less time. Cultured Stone is available in a variety of stone types, including individual pieces and modular, panelized profiles. While panelized profiles offer a quicker installation, individual stone profiles allow for more customization in application and grout technique that can enhance overall design.

 Some of the benefits of installing Cultured Stone include:

  • No ties or footings required 
  • Adheres to any structurally sound surface
  • Simple installation process: lath > scratch coat > mortar and grout 
  • Panelized systems are available 

How to Install Manufactured Stone Veneer

See our series of videos on the installation process for Cultured Stone:

Instone Presents: InBuilding Design A New Online Show For Pros and the DIYers

Posted on by Leave a comment

Instone Presents: InBuilding Design A New Online Show For Pros and the DIYers

Published:

Last Updated:

Author:

instone

At Instone, we sell rocks. But what does that mean? If you’ve ever wondered, then we have a show for you!

Instone introduces the InBuilding Design Series, a new show that gives you a backstage look at Instone’s products and hot tips for installation for both professionals and at-home do-it-yourselfers (DIY). Plus, there is some fun trivia and we have friendly competitions between the Instone team and their expert guests.

Launching June 23, the show stars Instone’s COO, CMO Rob McKay, as our resident pro, and Video Producer Ken Czechanski as the “new guy” asking the questions you might have been afraid to ask. 

The show’s format is similar to a relaxed afternoon out in the garage sharing a beer with some neighbors.

“At Instone, people always ask what we do for a living, and sometimes it’s hard to explain without getting too technical,” says McKay. “People don’t typically see our type of product in Home Depot like they do paint and flooring. Our goal is to talk about the products in a casual, friendly way over a couple of drinks and demystify the whole thing.”

The show will focus on a separate product for each of the upcoming nine episodes. They also bring in an expert on that product.

“The idea is to provide education, but also keep it light, so it’s entertaining,” says McKay. Guests participate in games, knowledge tests and various challenges around the product. Will they rise to the challenge? You’ll have to tune in to find out! 

The show is designed to appeal to both the professional and the DIYer by providing information about Instone’s products and just being a fun show to watch.

“This isn’t a corporate training video,” says McKay, “The professionals don’t really need training, but they will walk away possibly having learned something about the product they didn’t know—and it’ll be entertaining.”

For Czechanski’s role as “the new guy,” he represents the curious neighbor who might want to know if they could use an Instone product in their DIY project. “I speak for the guy who might be wondering, ‘can I do this myself?'” says Czechanski. “I’m there to fill in the gaps for people who may not understand everything and make sure they say it in layman’s terms.” Czechanski also brings in the comedic element. “I’m an improviser, so I’m used to looking at things differently. I like to bring out who the guests are as people. There’s some good-natured ribbing going on.”

Whether you’re a professional or a homeowner DIYer, the InBuilding Design Series has something for you.

“Ultimately, I want to make the products more accessible for people,” says Czechanski. “I want them to feel more confident about using the products because if I can figure it out in the 15 minutes of the show, then there is hope for everyone!”

And while you’re getting to know Instone’s products, here are some fun facts about the team:

Rob McKay’s Fun Fact: He was Santa Claus and the Easter bunny in his local shopping mall for four years. People lined up and waited for an hour to see him. And he has the photos to prove it!

Ken Czechanski’s Fun Fact: He can sing! We just may ask him to show off those pipes on a future episode!

So crack open a cold one and sit back and enjoy InBuilding Design with your friendly Instone team!