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Elevate Your Home with Stone Veneer: 5 Perfect Places for Accent Walls

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Pangaea Fieldstone
Pangaea accent wall

Elevate Your Home with Stone Veneer: 5 Perfect Places for Accent Walls

In the world of home construction and DIY, creating an accent wall isn’t just about aesthetics; it’s about making a bold statement. These accent walls, also known as feature walls, are where craftsmanship meets character, and they’re more than just a visual interest; they’re a game-changer for your project.

While paint and wallpaper have their place, they can’t match the enduring value and impact of stone veneers and architectural tile. Accent walls not only elevate the aesthetics but also add substantial value to a property, and it’s simple to maintain, ensuring your home interiors remain a source of awe for decades.

Choosing the right spot for an accent wall might seem challenging, but often, the room itself provides strong cues. Here, we delve into five strategic settings perfect for your stone veneer accent wall.

Artepiso Orchid
Artepiso Orchid

1. First Impressions Matter

Remember, you don’t get a second chance to make a first impression. Stone veneer on a wall greets your guests and sets the tone for your entire space. It’s the introduction that demands attention and admiration.

The placement of the Artepiso Orchid wall tiles in the space above acts as a focal point for anyone who may walk through the front door. These playful tiles, like any framed art, are sure to get the conversation started and create a welcoming atmosphere as soon as guests enter the house.

Light and easy to install, Artepiso 3D architectural tile adheres to most surfaces with a simple and inexpensive installation. They can also be painted for an attention grabbing splash of color.

Beon Stone® Carbo Classic
Beon Stone® Carbo Classic
Pangaea Fieldstone Cambrian
Pangaea® Fieldstone Cambrian

2. Accentuate the Architecture

Craftsmen know that great rooms deserve great features. Stone veneer can turn ordinary walls into stunning showcases. Fireplaces, floating room dividers, and walls with architectural details become canvases for your creativity.

A masterful example of this approach can be achieved with Be.on Stone® Carbo Classic veneer panels. Rather than installing shelves in the cutout section of the kitchen shown above, a stone matching the style around the adjoining room was applied, with artwork placed over it. From this vantage point, it gives the appearance of a window that offers a peak at the stone wall continuing behind it.

Ready to accentuate your home walls with another quick renovation, then look no further than your dated fireplace. Building materials like thin stone veneer and Pangaea® Fieldstone Cambria, seen above, transform any drab fireplace wall or surround into the family’s room’s best feature. 
See more fireplace inspiration in our blog, 5 Interior Projects To Tackle This Winter with Stone Veneer.

Pangaea® New England Quarry Ledgestone
Artepiso Andes
Artepiso Andes

3. Chase the Light

Sometimes, all you need to find the perfect spot for your accent wall is to follow the light. Let the natural light be your guide, drawing visitors’ eyes to your masterpiece. However, be cautious with walls that get intense backlighting or the window views will overshadow the veneer.

When crafting the room with those captivating waterfront views in mind, practicality was key. The choice of Pangaea® New England Quarry Ledgestone veneer wasn’t just about aesthetics; it was a smart decision. It blends seamlessly with the elegant wood paneling on the ceiling, all while ensuring the natural light from those massive windows takes center stage.

For those of you who like to get creative with lighting, consider adding some excitement with Artepiso 3D architectural tiles, seen here in hexagonal Andes shapes. These tiles boast intricate grooves and peaks, creating a mesmerizing interplay of light and shadow. And if you want to kick it up a notch, apply a coat of vibrant, glossy paint to make them shine even brighter.

Cultured Stone Echo Ridge Country Ledgestone
Cultured Stone® Echo Ridge Country Ledgestone

4. Read the Room

Look at the room’s layout; it often reveals the ideal accent wall location. Is there a wall where all the furniture converges? Maybe one housing a fireplace or TV? That’s your focal point, and that’s where stone veneer shines.

Take a look at the arrangement of the above living room, featuring Cultured Stone’s® Echo Ridge Country Ledgestone veneer. Would a feature have made better sense anywhere else? Note how the veneer calls out to the stone visible through the window on the home’s exterior.

Winesburg Plank
Dutch Quality Winesburg Plank 4&6 

5. Beside Views

In the bedroom, the most impactful accent wall is typically the one behind the bed. It highlights the bed as the most important feature of the room (which it is), and with the right material choice, can look like an extension of the headboard itself. And when you’re laying in bed, the view of an accent wall straight ahead may not have the calming effect you need.

Take a look at the red and brown hues of the Cultured Stone® Winesburg Weathered Plank 4&6 veneer. This manufactured stone was molded to precisely replicate the grain and character of reclaimed barn wood; its artistry and craftsmanship are molded to replicate the warmth of reclaimed barn wood.

We Make It Easy!

Creating a statement with stone veneer has never been easier. six brands of natural and manufactured stone veneer products available in hundreds of colors, shapes and sizes, Instone is your partner in making your vision a reality. 

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A Step-by-Step Guide to Stone Veneer Fireplace Upgrades

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Pangaea Fieldstone
Pangaea Fieldstone

A Step-by-Step Guide to Stone Veneer Fireplace Upgrades

Ready for a decorative fireplace makeover? If that old brick fireplace doesn’t quite match your home’s new vibe, there’s no need to fret. Think of it as an opportunity rather than a challenge.

Swapping out the dated look for a stylish stone veneer fireplace is simpler than you might think. And guess what? In most scenarios, you can leave those bricks right where they are.

Sure, red brick fireplaces have that quintessential American charm. But, if yours looks a bit weary after years of cozy fires, it might be time for a change. While some folks opt for a quick brick fireplace makeover with heat-resistant paint, nothing beats the elegance and value boost of a natural stone facade.

Wondering about the how-tos? Whether you’re thinking of adhering stone veneers directly onto the bricks or using nifty tools for an extra-sturdy bond, we’ve got the lowdown. Take a look at your options and tap into Instone’s treasure trove of resources to guide you every step of the way.

Prepping for Interior Stone Veneer

Before you dive into your fireplace transformation, it’s essential to set the stage for a smooth installation. Start by laying a tarp around the fireplace area. This step ensures that any stray mortar or debris doesn’t play havoc with your floors.

Next, give those bricks some TLC. It’s important to remove any dirt, dust, or loose materials that could compromise the adhesion of the stones. A vacuum with a brush attachment should do the trick for most of the cleaning. For stubborn spots, a gentle wipe with a damp sponge will work wonders. And if you come across areas of the brickwork that are crumbling or a bit unstable, consider giving them a light sanding to create an even surface.

Stone veneer prep

Choose Your Backing

Option 1: Metal Lath

Want to ensure that your stone veneer clings on like a champ? Enter the metal lath. This meshy marvel is not only strong but also flexible. Shape it around your fireplace, get it to hug those corners, and even trace out that fancy mantel.

After drilling or nailing the lath into the bricks, you’ll want to apply a scratch coat over its entire area. Fill all of the gaps with mortar, build about ½ inch layer on top of the lath, and comb over it with the trowel’s teeth to create grooves for the stones to grip to. Once the scratch coat dries, you can begin applying mortar to the back of the stones and attach them to the surface.

Option 2: Cement Board

Want a simpler DIY? Then cement board might be your best bet. It offers a clean slate, making your veneer application smooth and easy. After fastening the cement board to your fireplace, you’ll want to spread a scratch coat, groove it nicely, let it dry, and then give it time to dry.

Then you can apply mortar to your stones and install them with ease.

Option 3: Direct Application

Got a fireplace in tip-top condition? Why not skip the lath or cement board and go direct? Apply the veneer straight onto the brick, but make sure those bricks are ready for the spotlight — means no crumbling faces, loose bricks, unstable cracks, or other substances on the fireplace that could weaken the bonding.

 A tiny caveat: if your bricks have a paint job, it’s best to opt for either Option 1 or 2.

Get Your Materials Ready

Stone Veneer or Stone Veneer Panels?

Dutch Quality Industrial Grey Plank
Dutch Quality Industrial Grey Plank
Quail Grey Dutch Quality Veneer
Quail Grey Dutch Quality Veneer
Cultured Stone Echo Ridge Country Ledgestone Fireplace in Living Room
Cultured Stone Echo Ridge Country Ledge

Veneer Panels

In a bit of a hurry? Interloc natural stone veneer panels or Cultured Stone Pro-Fit faux stone panels might be your speed. These mechanically fastened panels simplify installation and reduce installation time.

Pangaea Fieldstone Cambrian
Pangaea Fieldstone Cambrian
Pangaea Grigio Ledgestone
Pangaea Grigio Ledgestone
Pangaea® Fieldstone Westcoast
Pangaea Fieldstone Westcoast

Stone Veneer

If you choose traditional stone veneer take the time to do a little prep. Before you begin, make sure your stones are clean and lay them out in your desired pattern.

Be sure that you have all the necessary materials at hand. Always follow the manufacturer’s guidelines for installing your chosen type of stone veneer. In most cases, you’ll need your trusty trowel, type S Mortar, and a masonry saw before getting started.

For more detailed instructions, check out these comprehensive guides for Cultured Stone and Pangaea.

If you’re seeking inspiration for your fireplace makeover, take a look at these inspiration pages.

And if the DIY route isn’t your cup of tea, you can find a certified installer near you by searching our database.

Let Instone Make it Easy

Navigating the world of stone veneer fireplaces can be overwhelming, but don’t sweat it! Instone’s network of suppliers is ready to guide you. They’ll help you pinpoint the perfect method and materials tailor-made for your project. Ready to rock that decorative fireplace transformation? Contact Instone today for a dealer in your area.

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Investing in Excellence: How the Certified Installer Program is Raising the Bar in the Masonry Industry

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mortar layout
mortar layout

Investing in Excellence: How the Certified Installer Program is Raising the Bar in the Masonry Industry

For a homeowner getting started on a masonry project, finding a top-quality local contractor can feel like a virtual maze. Unless you have a family connection or a trusted source shares a positive testimonial, you’ll likely delve into the hit-or-miss world of crowdsourced websites. When sifting through the well of comments on Google, social media and home improvement sites, it can be hard to know what to believe. Was that five-star rating and glowing review submitted by the owner’s wife? Was there more to the story than the rant about a crew that wasn’t up to the job?

A new program initiated by the Concrete Masonry and Hardscapes Association (CMHA) is taking the guesswork out of the process by providing hard-earned endorsements from those who know the field best. Launched in January 2023, the Certified Installer Program grants certificates to those who undergo two days of testing and observation to demonstrate their skills and knowledge.

Cultured Stone Echo Ridge photo
Cultured Stone Echo Ridge Country Ledgestone

Nearly four years in the making, the program was developed by a consortium of manufactured stone producers, installers, vendors and respected industry experts. 

Jeff Tew Headshot

“The Program offers professionals an opportunity to separate themselves from the pack of less skilled and experienced competitors in their market”

Jeff Tew, Westlake’s Director of Technical and Training

“As long as I’ve been doing this, I’ve had architects, homeowners and builders ask, ‘How do I know if I’ve got a good installer,’ or, ‘Do you have a list of certified installers?’ We couldn’t do that on our own as a company, but as an industry we could take that up and deliver a robust certification program,” Tew said. “It’s a great way to now point those folks in the direction of the best-quality contractors.”

Once certified, installers are listed on the CMHA and Westlake Royal Stone Solutions websites (click here to scan the current roster). Tew said interest from customers has been high already.

“The people who are joining are interested in seeing the industry become better, stronger and more code-compliant,” Tew said. “The early adopters joining the program now are the ones who will see the most and fastest results. Beginning next year, a lot more information from the CMHA will be pushed out to architects and builders encouraging them to use those certified contractors.”

brush application to veneer

Making the Grade

Those who seek certification will go through a course administered either by the CMHA or regional partners (including Westlake) that have undergone “train the trainer” programs.

Day one is primarily conducted in the classroom. Participants complete a series of modules covering each step from installation to completion, including code requirements, materials, and terminology definitions. Trainers provide instruction on key topics like how to assess a wall’s suitability for installations; the proper use of grouting and mortar, and when materials should be discarded; and working in varying temperatures. Participants must pass a 50-question multiple choice test at the end of the day.

Day two is more hands-on and challenges installers to demonstrate their ability under close observation. Participants must install manufactured stone veneer on a 10-square-foot wall, demonstrating proper techniques and following any special instructions in the product’s guide. They are also shown a completed wall that has 12 mistakes and asked to identify them.

The certification lasts three years. To renew it the first time, participants can retake the 50-question written test online to extend their certification by three years. For second renewals, the applicants must retake the full course in person. (The course designers determined that after six years, enough conditions in the industry will have changed to warrant a reexamination.)

Cultured Stone White Oak ledgstone
Cultured Stone White Oak Country Ledgestone

An Investment in the Future

Westlake produces several manufactured stone veneer brands, including Cultured Stone, which is carried by Instone. Cultured Stone’s leadership team was integral in developing the certification program and Westlake has dedicated significant resources into making it successful, Tew said.

The company views its contributions as an important investment in an industry that is still growing up, he said. Actions like the creation of the Certified Installer Program and the establishment of the ASTM 1670 standard for manufactured stone veneer products are helping build credibility and will improve the industry’s reputation going forward.

“It’s another important step, and the CMHA taking leadership and developing this program is one way we can show that we care about the contractors out there,” Tew said. “We’re not just trying to sell them stone. We’re also trying to help them succeed with their businesses.”

To view a schedule of upcoming certification session dates and locations in your region, click here.

For additional questions about the program or manufactured stone veneer, contact Instone today.

Natural Stone vs. Concrete Pavers: The Ultimate Patio Material Showdown

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Aura Patio design
Aura Patio design

Natural Stone vs. Concrete Pavers: The Ultimate Patio Material Showdown

So you’re weighing the pros and cons of natural stone vs. concrete pavers for your patio. As you move ahead with your research, allow us to share a few data points for consideration.

  • The Parthenon was built in 447 with marble.
  • Stonehenge was built around 2,500 BC with bluestone and sarsen (a sandstone).
  • The Sphinx was built around 2,500 BC of limestone.
natural stone examples
The Parthenon; Stonehenge; The Sphinx

These breathtaking structures, still standing strong after thousands of years, were all made of natural stone – some of the same varieties of stone we use for patios, pool decks, and walkways. Look at pictures of these wonders. The stone radiates atmosphere, history, and mystery. Can a concrete stamp do the same?

“When you have natural stone, you have a story behind it,” Instone Territory Sales Manager for New England Jake Alicandro said in a recent episode of InBuilding Design.

“You have a stone that’s coming from the earth, that’s been here thousands of years, vs. a paver that’s manufactured, that’s only a few months old or so.”

Don’t Oversimplify Patio Paver Cost

Too often, the choice of natural or artificial hardscaping comes down to cost  and the notion that concrete products will save you money. Sometimes that’s not even true. There are manufactured pavers that cost more than natural products, so buyers should compare the specific products they’re considering. 

Overall, the gap between the initial costs of concrete pavers and natural stone pavers like those produced by Aura Natural Landscapes have been narrowing. But when comparing prices, it’s important to factor in the costs of upkeep and the expected life of the product. The greater durability of natural stone can save money in the long run on repairs, maintenance, and the need to replace materials vs. concrete pavers, which are prone to suffer chipping, cracks and deterioration. 

And then there are the intangibles. Getting beyond the initial material purchase, here are a few reasons why purchasing natural stone products is money better spent.

Natural Stone Pavers Retain Their Natural Beauty

aura oxford buff sandstone patio
Aura Oxford Buff Sandstone

Mother Nature is a talented designer. Natural stone is full of the speckles, swirls, tints and other details that give each piece its own unique character. There’s a reason why many manufactured stone varieties are created to look as much like natural stone as possible.

“The great part of natural stone is the creativity you see within it,” Alicandro said. “You have stones that have a lot of movement in them, and there are stones that are very uniform and linear. The possibilities are endless when it comes to natural stone.”

You can amplify those qualities by laying out your stones in irregular patterns. Irregular pavers are pieces of stone that are not uniform in shape and size, like squares or rectangles, but can be arranged together to create attractive mosaics that call other patterns in nature to mind. Aura Natural Landscapes irregular pavers come in consistent cuts designed to fit together like a puzzle, making them 10 times faster to install than other irregular flagging products.

Aura irregular pattern patio
Aura Silver Ridge Irregular Pattern

Eliminate the Vulnerability of Concrete Pavers

Manufactured pavers have come a long way, but even the best of them can’t match the shelf life of natural stone. They are far stronger structurally.

According to the American Society for Testing and Materials (ASTM), an independent organization that develops standards for construction materials, typical granites can withstand 16,000-25,000 pounds per square inch (PSI) of pressure; sandstones upwards of 15,000 PSI; and limestones in the range of 8,000 PSI. The regular concrete used for projects like patios and sidewalks support in the neighborhood of 2,500 PSI.

Even if your stones or concrete won’t be used for a project that will bear the brunt of heavy weights on a regular basis, the elements will deal plenty of abuse over time. The harsh freeze-thaw cycles of the Northeast and the extreme heat waves of the South expand and contract your material, causing a gradual degradation. Concrete pavers are more vulnerable to these swings. .

The fresh appearance of concrete pavers also won’t hold up like a high-quality natural stone. Concrete paver colors are made with pigments and dyes that eventually fade from exposure to sun and the elements, while standard white concrete tends to stain. Take a look at the sidewalks and curbs around your town – are they pretty to look at? And while trends in paver colors and patterns come and go, a classic natural stone never goes out of style.

Aura commercial paver project
Aura Italian Bluestone Sandstone

 The Eco-Friendly Choice

The concrete manufacturing process is energy intensive and can rely on chemicals, rocks, cement, and other ingredients being shipped from far and wide. The Natural Stone Institute notes, “From an overall sustainability perspective, natural stone has a lower environmental footprint than precast concrete. This is due to the minimal resources used to quarry, fabricate, finish, and transport natural stone. … Every step in the precast concrete manufacturing process requires the use of a lot of energy, which contributes to their total global warming potential.”

No environmental harm comes from the disposal of stone. In fact, the waste materials from quarrying and preparing natural stone flagging can be recycled for a range of uses, including gravel, artificial reefs, the foundations of construction sites, the bedding beneath patios, and even as ingredients of concrete.

For these reasons, using natural stone can help a project earn points to attain a U.S. Green Building Council Leadership in Energy and Environmental Design (LEED) certification.

See the patio where Aura sandy point pavers replaced concrete pavers
Aura Sandy Point

Go Natural

To learn more about the possibilities for a property you own or are working on with natural stone products, visit our Aura Natural Landscapes page . There you can browse its online catalog of granites, sandstones, marbles and other natural stone varieties in a range of colors and patterns, all competitively priced. You can also count on Aura’s design services team to collaborate with your architects, consultants, and other professionals through each project phase.

Contact Instone today to get the conversation started!

3 Superior Building Materials for Luxury Home Construction and Renovations

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Pangaea Fieldstone House
Pangaea Fieldstone House

3 Superior Building Materials for Luxury Home Construction and Renovations

High Quality Stonework Transforms Homes

From cellar to ceiling, from front yard to fence line, nothing can transform a home quite like high-quality stone work. Natural stone products have the power to set the atmosphere of a room, boost curb appeal, and make a property feel like a personal vacation getaway. 

When it comes to high-end residential building projects, choosing the right products can make all the difference. Luxury building products possess distinct characteristics that set them apart from standard materials. The allure of exquisite craftsmanship, superior quality, innovative features, customization options, and the ability to fulfill client expectations drives builders to seek out these materials.

Aura Silver Ridge granite patio
Aura Silver Ridge Granite

Instone carries a trifecta of natural stone brands that experts consider as best-in-class for veneer, hardscaping, and fireplaces: Pangaea Natural Stone, Aura Natural Landscapes, and Isokern Fireplaces & Chimneys. Used in combination, the trio works together seamlessly to make residential building projects and luxury home renovations beautiful on the inside and out.

By using luxury building products in their projects, builders can create remarkable structures that exemplify sophistication, durability, and unparalleled beauty.

Using low-quality materials can have the opposite effect. In an episode of our InBuilding Design series covering the differences between natural and manufactured stone products, Instone President Kevin Grotke observed that lesser-quality artificial stones look “obvious” and can cheapen the look of a home.

“Sometimes we’ll call it ‘Chiclets’ when you see an entire stone painted red, and then brown, and then orange – it just looks fake,” Grotke said. “I think the unfortunate thing is, a lot of people don’t know what they’re putting on their home, and it’s permanent.”

‘Chiclets’ example

Ultimately, the highest-quality materials elevate the overall construction experience and deliver exceptional results that leave a lasting impression on both builders and their clients. Their innovative design, factory preparation, and packaging also allow builders and contractors to complete jobs faster, saving homeowners money in the process.

Below we explore why Pangaea, Aura, and Isokern are an ideal triple play for custom home construction and renovations. 

More Than A Pretty Face

Pangaea Natural Stone Veneer

Pangaea Natural Stone veneer stands apart from its peers on the strength of its quality and innovative features. 

  • Stones are available in seven unique patterns and styles, each with multiple color options, providing plenty of possibilities to suit any living space. 
  • Pangaea’s pallet layers come pre-arranged in an optimal blend of stone colors and sizes so they’re ready for immediate installation. Each pallet of Pangaea stones comes pre-cut, tooled, trimmed, and fitted, simplifying the installation process and ensuring greater quality control. 
  • Additionally, each stone is pre-scored with grooves to ensure secure, long-term adhesion to any surface. 
Pangaea designed living room
Pangaea Fieldstone Westcoast

Handpicked Stone & Personal Attention

Aura Natural Landscapes

Unmatched quality, consistent availability, and superior stone fabrication services, that’s Aura Natural Landscapes. Customers and masonry professionals alike consider Aura a premier partner from sourcing to completion.

Aura’s extensive network offers access to the top stone products from quarries around the globe, whether for patios, steps, poolside pavers, pebble edging, walkways, or other hardscaping improvements. 

  • Aura offers a deep catalog of granites, sandstones, marbles, and other natural stone varieties in colors ranging from classic speckled grays to ruddy earth tones, all competitively priced.
  •  A project’s design professionals can also count on Aura’s design services team to help unlock their creative ability by collaborating closely with architects, consultants, and others through each project phase.
Aura misty blue granite patio
Aura Misty Blue Marble Blue Mist Granite

Superior Warmth & Selection

Isokern Fireplaces

Isokern manufactures high-end modular fireplaces made from pumice (volcanic rock), the most energy-efficient material on earth.

  • The Icelandic pumice used in Isokern components has remarkable refractive properties that distribute heat back into a room. This sets it apart from site-built concrete, metal, and masonry fireplaces. 
  • Modular Isokern fireplaces are not only quick to install, often taking less than a day, but are also more cost-effective compared to traditional masonry fireplaces. 
  • Isokern includes options for wood-burning and gas, vented and vent-free fireplaces. This makes them suitable for both indoor and outdoor use. Isokern offers a complete line of fireplaces and complementary products, including firebrick, fireplace stone, flues, and Isoset mortar.
Isokern Magnum series
Isokern Magnum Series

The Allure of Luxury Building Products

Luxury building products hold a distinct appeal in the construction trades. Builders who are dedicated to creating exceptional and high-end structures understand the importance of selecting materials that will help them exude that quality. Here are some of the top attributes Instone’s masonry and installation partners say they look for in their products. 

Exquisite Craftsmanship: Builders seek out materials that display exceptional attention to detail and meticulous artistry. Whether ornate moldings, intricate metalwork, or finely crafted custom cabinetry, these elements showcase the dedication and expertise of skilled artisans. 

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Superior Quality and Durability: Builders prioritize materials that are designed to stand the test of time, ensuring that structures maintain their appearance for years to come. From top-of-the-line veneer for a façade to flagging that can endure harsh freeze-thaw cycles, natural stone products offer unparalleled strength and resilience. 

Eco-Friendliness: Homebuyers and developers are factoring sustainability into purchasing decisions with more prominence than ever. Builders are responding by expanding their use of environmentally friendly materials and seeking out manufacturers that go the extra mile to reduce their carbon footprints.

Pangaea is recognized internationally as a trailblazer for the steps taken to make its operations and products more sustainable. Among them are its recycling of waste materials and water, renewable energy use, and specially designed packing crates to thwart the spread of invasive pests. 

Isokern uses all natural pumice the natural insulator and reclaims the pumice out of vast lava fields. In addition all of the products are recyclable, exceed EPA standards and help reduce greenhouse particles.

Unique and Customizable Options: Builders are drawn to luxury building products that allow for personalization, ensuring that the finished structure stands out as a one-of-a-kind masterpiece. From custom-designed tiles or irregular flagging, the ability to tailor these products to the project’s specific requirements allows builders to create a truly exceptional and personalized space for their clients.

Prestige and Client Expectations: Luxury materials evoke a sense of prestige and exclusivity, reflecting the status and lifestyle that clients desire. These products help builders fulfill their clients’ aspirations and create an atmosphere of opulence and refinement. 

Elevate Your Work

Pangaea Natural Stone, Aura Natural Landscapes, and Isokern Fireplaces and Chimneys present a winning combination for upscale home projects.  

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Top Renovations That Maximize Your Home’s Value

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Cultured Stone Modern House
Cultured Stone Modern House

Top Renovations That Maximize Your Home’s Value

Job interviews. First dates. Meeting the parents. We all know that first impressions are everything.

That’s why, when it comes to increasing the value of your home, the almighty exterior plays an outsized role. It doesn’t matter if your listing is perfect if people are underwhelmed when they pull up for an open house. If your curb appeal isn’t measuring up, your perfect buyer may not even make it through the front door.

So, what do buyers and real estate agents look for when it comes to curb appeal? Let’s explore some exterior projects that’ll have agents — and potential buyers — falling head over heels for your property.

Let’s start with some of the most common curb appeal-boosting projects:

Roofing:

Buyers and real estate agents both have a keen eye for any signs of roofing wear and tear. If your roof needs some TLC, investing in repairs or even a full replacement can be a smart move to boost your home’s value. Some buyers are looking for sustainable solar roof options to help protect their wallets and the environment at the same time, while others are just looking for leak-proof living. Note:  Grey and black impact-resistant shingles remain the most popular options.

Siding:

If your current siding is looking a bit outdated or worse for wear, it might be time for an upgrade. Consider swapping it out with a fresh and stylish material like natural stone or manufactured thin veneer siding. According to a 2023 remodeling report, a homeowner stands to recoup 89% of the cost if using fiber cement, 95% of the cost when replacing vinyl siding, and a jaw-dropping 102% ROI for updating with stone veneer siding. 

Echo Ridge Country Ledgestone Crub Shot
Cultured Stone Echo Ridge Country Ledgestone

Windows and Doors:

Say goodbye to drafty windows and doors and hello to energy-efficient alternatives that can work wonders for both your home’s appearance and its value. Plus, you’ll be saving some serious bucks on your energy bills. Talk about a win-win.

Aura Misty Blue Marble and Blue Mist Granite
Aura Misty Blue Marble / Blue Mist Granite

Outdoor Living Spaces:

Whether it’s a deck, patio, porch, or pergola, having an inviting outdoor oasis can really make a difference. Realtors know that creating a space perfect for entertaining or just lounging around can add serious value to your humble abode. Exterior paver products like Aura Natural Stone are as beautiful as they are durable, adding serious value and a wow factor to outdoor spaces from patios to walkways to pools. 

Garage:

If you’ve got one, it’s time to spruce it up. Add some clever storage solutions, insulate it for all-season use, or even give that garage door a facelift – these can all work wonders. After all, a good-looking garage is like a cherry on top for potential buyers.

Introducing Your Curb Appeal Secret Weapon: Stone Veneer Siding

But what’s the real secret weapon for boosting your home’s value? Short answer: natural stone and manufactured stone veneer products for a quick exterior makeover.

Echo Ridge Southern Ledgestone Photo
Cultured Stone Echo Ridge Southern Ledgestone

A savvy real estate agent or buyer will have their eyes peeled for a few key things. Here’s what they’d typically be on the lookout for:

Pangaea Ledgestone Exterior
Pangaea® WestcCoast® Ledgestone

Rock-Solid Quality:

Let’s face it, the quality of the stone used in your exterior projects can make or break the value game. That’s why top-notch stone — like Pangaea Natural Stone®  — is a must. It’s got to be durable, visually appealing, and able to stand up to whatever Mother Nature throws its way.

Design that Rocks:

When it comes to stonework, the design is where the magic happens. Those jaw-dropping, head-turning designs that take a home’s aesthetic appeal to a whole new level can take your offers sky-high, too. Sleek stone veneer accents offer a more budget-friendly option or splurging on an all-natural stone façade really delivers that upscale, “wow” factor.

Cultured Stone Gray Cobblefield Veneer shot
Cultured Stone Gray Cobblefield

Low Maintenance, High Style:

Manufactured stone veneer like Cultured Stone® can be a low-maintenance superhero for your exterior projects. But not all stones are created equal when it comes to upkeep. So keep an eye out for stone options that are a breeze to clean and maintain – it’s an attractive feature for potential buyers.

Shades of Stone: 

The color of your stone veneer panels can pack a punch when it comes to value. Select colors that harmonize with your home’s style and color scheme. Neutral hues like sophisticated gray and versatile beige tend to steal the show and win over hearts (and wallets). 

Right Place, Right Stone:

Placement is key. Consider where that stone veneer is going to shine the brightest. Evaluate which exterior projects – whether it’s stone walkways, retaining walls, or outdoor fireplaces – will add that extra oomph and value to your home. 

Not quite sure how your new stone siding will look on your home? Or maybe you want to compare two different stones. No problem. The Instone visualizer is the place to start when you want to go from imagining the difference stone will make, to seeing how it changes the look of your house.

Contact Instone today to learn more about products and services that can increase your home’s value with stone.

Introducing Game-Changing Stone Veneer Enhancements

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Introducing Game-Changing Stone Veneer Enhancements

Tradition Meets Innovation:
Undeniable Impacts & Benefits for Instone Customers

A trio of innovations pioneered by Instone stone veneer producers are bringing a new level of convenience, durability, and sustainability to the industry. With reimagined packaging solutions, a patented water management system, and a modular wall system, these Instone products are creating exceptional experiences for masonry professionals and their clients.  

Be.on, Interloc and Pangaea value propositions

Scroll below for a tour of these remarkable features and their benefits.

Stone Siding Gutters Stop Water Damage

Be.on installation photo
Vince Frassinone and Seal Tight Exteriors used Be.on Stone for this home facade in Illinois.

Be.on D.Rain

With Be.on Stone exterior veneers, any water that sneaks through the joints goes down the D.Rain. The patented and inventive D.Rain system collects and channels rainwater down through a gutter-like system affixed to the back of each stone panel, releasing it into the ground at the bottom of the building. The system was specially designed to protect building exteriors from damage that can be suffered over time from continued moisture exposure.

D.Rain system graphic
See D.Rain in Action.

Vince Frassinone, president and owner of Seal Tight Exteriors, based in Steger, Illinois, recently tried Be.on Stone for two home builds. It was recommended to him by a local supplier who praised it for both its innovation and simplicity.

“A lot of other stone products absorb water, and when they do, it gets behind them and starts rotting the structure,” Frassinone said. “With Be.on Stone, everything is being captured with a rain-screening system, so if something does get behind it, it gets out fast and dries up.”

Be.on stone installation photo

Streamlined Installation

Be.on Stone, a mechanically fastened veneer panel, also known as “screw-on stone veneer” or “stone veneer siding,” is also known for its ease of installation. The installation process is estimated to move as much as four times faster than a conventional veneer project thanks to Be.on Stone’s mortarless stone panels, which can be screwed directly into the studs or substrate. All an installer basically needs is a screw gun, a saw, a grinder, and a level.

Be.on Exterior shot
Contractor: Vince Frassinone of Seal Tight Roofing & Exteriors of IN, Inc FB: @sealtightroofinginc

Frassinone said there was a brief learning curve when his team started its first installation project, but once they got the hang of it, the rest of the project and his second one went quick and easy. Over a year after both installs, he said both homes look brand new and the Be.on Stone has done its job to perfection.

Be.on Stone comes in a variety of colors, distinctive styles, and finishes that can transform a home or building’s exterior to create curb appeal. Customers can use the Be.on Stone Visualizer to create an instant virtual rendering of what their home would look like with its various colors and patterns.

Check out our Inbuilding Design Video Featuring Be.On stone below!

Eliminate Slippage During Stone Veneer Installation

Pangaea Gripset®

Through its patented Gripset technology, Pangaea pre-scores grooves onto the back of each stone during manufacturing. When applying the stone, the grooves allow stones to quickly and effectively grip onto mortar, expediting the installation process and ensuring the work will hold up well for many years. 

Prefit Leads to Less Waste

Pangaea’s thin stone veneer is pre-cut, tooled, trimmed, and fitted, providing a mason with simpler installation and increased quality control. Each pallet layer is pre-blended for optimal color variance and size ratio, saving time and money before installation.

In addition, the company’s packing crates are specially designed to thwart the spread of invasive pest species. The pine used is inspected to ensure that its moisture levels are too low to harbor insects and each crate is International Plant Convention (IPC) certified and stamped.

Kevin and Rob Pangaea box photo
Pangaea fireplace design in living room

Check out our Inbuilding Design video featuring Pangaea Natural Stone below!

Install Natural Stone 8x Faster With Predesigned Interloc Panels

Interloc natural stone veneer panel
Interloc New England Panels

As the name implies, Interloc natural stone veneer panels are engineered to interlock seamlessly. Each panel contains several pieces of stone, allowing installers to cover a surface up to eight times faster than it would take for a typical stone-by-stone job.   

The corner pieces of the Interloc Panel System provide a smooth transition between wall sections. These shapes of the corner pieces match the profile of the Interloc panels, and are available in a variety of sizes to accommodate different wall heights and thicknesses.

Interloc installation along facade of home

Made from the same high-quality concrete as the Interloc panels themselves, the corner pieces ensure that they provide the same strength and durability as the rest of the wall. They interlock with the adjacent panels, providing a tight and secure fit that prevents shifting or movement over time.

Interloc Natural Stone Veneer Corner Panels from Instone
Interloc New England Corner Panels
Interloc natural stone veneer panel
Interloc New England Panels
Interloc Berkshire Panels

Learn More: Find out what these innovations can contribute to your home and commercial property projects. Contact Instone today at customerservice@instoneco.com or (708) 371-0660 to consult one of our experts on Be.on Stone, Pangaea Natural Stone and Interloc Natural Stone Panels products.

The Power of Curb Appeal: How Your Home’s Exterior Impacts Its Value

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Dutch Quality Home Exterior
Dutch Quality Home Exterior

The Power of Curb Appeal: How Your Home’s Exterior Impacts Its Value

Dutch Quality stone veneer on the exterior of this home
Instone offers hundreds of stone veneer options, including this Dutch Quality® Sagewood Weather Ledgestone, ideal for traditional style home renovations to new home constructions.  

When it comes to selling your home, first impressions matter. Time and time again, Bridget McCann, a broker associate with Baird & Warner, has seen homes with more attractive exteriors sell faster and for more money than those with superior interiors. She recently sold a home in an upscale, competitive Illinois neighborhood, and the one feature that really stood out to buyers was the stunning stonework around its pillars.

“The buyers’ first reaction was, ‘Wow, this entranceway is stunning,’” McCann recalled. “As you walked up the staircase, you felt like you were at a million-dollar home because of how pretty the stonework was.”

This is the power of curb appeal.

Simply put, curb appeal is how attractive your home looks from the street. A well-manicured lawn,  quality landscape stone, and a good paint job are just a few things that can make a big difference in your home’s curb appeal.

Curb appeal is a property’s attractiveness when viewed from the street and the impression it leaves on a passerby or first-time visitor. It can be driven by factors both simple and structural, including a nice lawn, quality landscape stone, a good paint job, the cleanliness of the property, and the architecture and construction quality of the home.

And it’s not just about aesthetics. Research shows that homes with good curb appeal sell for more money and spend less time on the market. A study published in The Journal of Real Estate Finance and Economics found that curb appeal can account for up to 7 percent of a home’s sale value.

“The curb appeal premium is more pronounced during times of housing market weakness and greater in neighborhoods with high average curb appeal,” said lead author Sriram Villupuram, of the University of Texas at Arlington College of Business.

Cultured Stone Vellum Modera Pro-Fit Ledgestone on home exterior
For a modern aesthetic, Instone offers a variety of exterior stone siding selections, including this Cultured Stone® Vellum Modera Pro-Fit Ledgestone

With a decade of experience in both the real estate and construction industries, McCann knows that stone veneers on a home’s facade, natural stone walkways, and pavers flanking a driveway can all add an upscale feel to a property.

And in today’s digital age, the first impression buyers get of a property is often through its online listing on the Multiple Listing Service (MLS). That’s why it’s crucial to make sure that the property’s front porch and overall image is compelling enough to draw them in for a closer look.

“You don’t get a second chance to make a first impression and the exterior of a house is always your first impression,” McCann said. “If it doesn’t have a nice exterior, you won’t want to step inside the house and check it out.”

Pangaea® Ledgstone Copper Canyon Stone Veneer on Home Exterior
Instone’s Pangaea® veneer products offer over 40 natural stone patterns and colors. Pictured here is Ledgestone Copper Canyon.

McCann emphasized that the use of neutral-tone stonework, such as light grays and off-whites, has been quite successful in selling homes in her suburban Chicago market. She suggested steering clear of exotic colors that cater to too specific of tastes but emphasized that well-installed and tastefully designed stones are always a plus for your curb appeal.

While stone veneer siding is not a search criteria listed on the MLS, McCann stressed that it could set your home apart from others in the subdivision and give you an edge. As buyers tend to spend more on renovating the interior, having an attractive exterior that doesn’t require further renovation is crucial. When clients ask her for advice on boosting their curb appeal for a sale, McCann doesn’t recommend making pricey investments. Instead, the focus should be on maintaining the home and avoiding letting any features fall into disrepair.

Forbes suggests three simple steps for improving curb appeal, including making sure that any stone or brick work looks clean through professional power washing to remove stains and grime and “reveals a clean, fresh look that adds to the attractive ambiance the home should display.”

“Make sure you’re keeping up with the exterior of the house – there’s no peeling paint anywhere, there’s no shingles missing on your roof, there’s no siding hanging off, or anything like that,” she said. “Get all of your ducks in a row on the exterior because poor curb appeal will cause buyers to stray.”

So if you’re looking to sell your home, don’t underestimate the importance of curb appeal. Invest in quality materials, like natural stone veneer, keep your property clean and well-maintained, and you’ll be sure to make a great first impression on potential buyers.

Contact Instone today to learn more about products and services that can help enhance your home’s curb appeal.

A Model for Minimizing Environmental Impacts in Stone Veneer Production: Pangaea® Natural Stone

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Pangaea team
Pangaea team

A Model for Minimizing Environmental Impacts in Stone Veneer Production: Pangaea® Natural Stone

Pangaea® Natural Stone was named after a supercontinent that existed millions of years ago, when all of Earth’s lands were united. So it makes sense that while its industrial base is in India, Pangaea operates with environmental standards that recognize it’s part of one connected world.

“I don’t think there’s a finish line to sustainability,” said Pangaea President Sanjay Nikhanj. “There’s no goal you end up crossing and say, oh wow, I’m officially sustainable. It’s a goal that we continually work towards as a company and simply try to get better every year.”

Instone customers may know Pangaea for its pre-cut, tooled and trimmed stones that seamlessly fit together, making life easy for masons. They may know Pangaea for pallets that come pre-arranged with an optimal balance of colors and sizes, saving time and money before the first stone is even installed. Fewer would know the lengths the company goes to ensure its work leaves the environment in as good a condition as they found it.

Long Term Sustainable Development

Nikhanj said Pangaea is demonstrating that sustainability is not just the right thing to do, but a profitable exercise. The greening measures taken at its plant could be considered a model for the industry globally, but are especially above and beyond for Jaipur, the northern Indian natural stone industry hub where it’s located.

A solar array on the facility’s roof produces 530 KW of energy, enough to cover 50 percent of its manufacturing needs. Pangaea hopes to bump that number up in the future to further reduce energy consumption, but for now is constrained by the local infrastructure, as the power grid can’t handle any more input from the site. 

Pangaea Natural Stone employees ribbon cutting ceremony

Covering 35,000 square feet, it’s India’s largest building-integrated InRoof system to date! The 530 kWp InRoof solar panel system, designed by @ornatesolar, is powered by microinverters from @enphase.

With this revolutionary InRoof system, we have saved 124,968 kg of CO2 that would have been emitted in the production of the 35,000 square foot steel roof. Our installation will help us meet our sustainability goals by offsetting 18,346 tons of CO2 emissions! You can be confident your stone veneers are being manufactured sustainably and responsibly.

Further, Pangaea is the first company in India to install an in-roof solar array. These solar panels aren’t mounted to the roof – they are the roof. Nikhanj notes that this building method reduced Pangaea’s carbon footprint by eliminating the need to produce steel or other building materials.

A Recycling Innovator 

The solar roof requires a significant amount of water to keep it clean and produce power at an optimal level. However, Pangaea has faced this problem by instituting an innovative water recycling system. Water that runs off the roof is quickly captured and filtered by three on-site water treatment plants. 

“Saving water is the right thing to do, but in this case, it’s not profitable,” Nikhanj said. “It would be cheaper to waste that water and fill up the tanks again, but not recycling and wasting millions of liters weekly doesn’t make any sense. Where we are is a desert environment and water is a challenge.”

Even its manufacturing byproducts are recycled adding to their environmentally friendly processes.. The leftover chips from cut stones are donated to communities to use for the foundations of buildings and infrastructure projects. Wood shavings leftover from assembling the shipping crates are compacted and made available to families to burn for home heating and cooking. This has the added impact of saving trees that would have been cut down to fulfill their needs, Nikhanj said. 

Pangaea employee running tests

The packing crates are specially designed to thwart the spread of invasive pest species. The pine used is inspected to ensure that its moisture levels are too low to harbor any insects that would bore into the wood. Each crate is International Plant Convention (IPC) certified and stamped. 

“We’ve had huge problems globally as a result of foreign species that have no natural predators attacking vegetation,” Nikhanj said. “It’s devastating forests. I live in British Columbia and when you drive up north, there are places where it literally looks like there’s been a forest fire.”

An Infinite Mindset

Nikhanj said Pangaea’s leadership takes all of these steps because it subscribes to an “infinite mindset” – a belief that a business can serve a higher purpose than just making money. It extends to how it treats employees and the communities that surround it. 

Pangaea Natural Stone employees rescuing a dog

Pangaea is a generous donor to charities that rescue stray dogs and provide educational resources for children, especially young girls. Nikhanj said many female students in the region are underprivileged and don’t have access to the same opportunities as their male counterparts. 

The company’s website asserts its commitment to safe working conditions, fair wages and equality for workers. It seeks to promote women in the workplace, even though in India, they’re still few in number in the industry. 

To Nikhanj, the key to making an infinite mindset yield tangible results is surrounding yourself with people who see the big picture. He said business leaders too often see themselves as sports coaches obsessed with winning and losing rather than as value creators. 

“We’ve never had a sales goal in our last 20 years of existence,” he said. “I don’t even know what a sales goal looks like. We are constantly competing against ourselves. I couldn’t tell you what the competition is doing. I hope whatever they’re doing is right by the environment, right by the community and right by the people.”

Learn more about Pangaea’s natural stone products available through Instone and watch them our interview with Sanjay here on InBuilding Design. 

Guide to the Home’s Hottest Natural Stone Colors for 2023

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Guide to the Home’s Hottest Natural Stone Colors for 2023

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instone

The start of a new year is the ideal time to gather inspiration for those exciting outdoor living spaces and home exterior upgrades. In recent years, homeowners have claimed more outdoor space than ever before, transforming neglected square footage into thriving year-round outdoor spaces for entertaining and dining. Many homeowners also boosted their curb appeal and property value with easy exterior stone siding. But let us not forget those interior updates as well, where stone fireplaces and feature walls can make all the difference in your home’s wow factor. Make a resolution to update your home, inside and out, in 2023 with Instone’s hottest stone colors and styles on the market.

So what’s trending in stone colors and style? To find out, we spoke with Justin Alicandro, Instone’s VP of natural stone products, who shared the most popular stones from the Midwest to the East Coast.

Blues and Grays Dominate

Beautiful blue and gray tones and tints have been extremely popular along the East Coast for years. The demand has almost outpaced the availability, which is why Alicandro brought Aura’s Blue Mist Granite to Instone. It quickly became a best-selling product. The timeless elegance of the bluestone wash mixed with the grainy grays of granite makes this stone pleasing to the eye. The blue tones pair nicely with homes with a cooler color palette. Alicandro says the blue and gray colors will continue to dominate along the East Coast for years to come.

Looking to go with blues and grays for your home’s exterior siding or outdoor renovation project? Here are some complementary stone veneer colors, styles and brands available through Instone:

Make Way for the Buffs

Look out blues, there’s a new color in town! Alicandro says buff tones are gaining traction as a popular look for landscaping, with Aura’s Phoenician Buff leading the charge. 

This stone features pale speckles and veins of gray and pink mixed with beige-buff coloring to create beautiful texture and movement with a gentle warmth.

Another buff stone is Aura’s Oxford Buff Sandstone, which Alicandro says is relatively new, but quickly gaining popularity. “It’s really catching the eye of homeowners,” he says. The taupe beige sandstone is speckled with darker tones of black and brown for a classic neutral that will go with warm color palettes.

When planning your project in buff tones, here are some complementary colors, styles and brands available at Instone:

Lighter Colors Are In

Lighten up! At least in your backyard space. That’s what Alicandro says is trending at the moment. “I see the lighter colors coming on strong. We have some travertines that are ideal for these palettes.”

Silver Travertine has become in high-demand for pool stone, says Alicandro. “It’s popular because it’s light, and doesn’t get as hot in the summer, so people won’t burn their feet on it.”

As for granites in lighter colors, Alicandro recommends Silver Ridge Granite. “This is really a nice, light granite with a lot of character and movement throughout. It’s very unique,” he says, adding that the product is exclusive to Instone and recommends placing orders this winter for those spring and summer patio and pool projects.

Alicandro says Gray Granite is in the same color range as Silver Ridge but without the movement. “This is a more formal-looking, light-colored granite.” Here are some complementary pairings for a light- color project palette:

Home Improvement Projects

Just fell in love with a stone color and style but not sure how to begin planning your new project? Check out our blog on creating a backyard oasis with natural stone for a little help. Some projects to consider:

  • Curb appeal – siding, entryways, driveways, walkways, steps, pavers, curbing, walls
  • Interior – fireplace surrounds, feature walls, bars, kitchen islands
  • Backyard entertainment – patios, outdoor kitchens, fireplaces, fire pits, pizza ovens
  • Water elements – pools, hot tubs, fountains

This winter, spend some time indoors planning your next home project thanks to a little inspiration from Justin and our wide variety of the hottest stone colors and styles of 2023.

Fill out the form below for access to our 2023 Color Guide!

We want to know your favorite stone color combination! Vote for one of the combos above in the comments below.