The Do’s and Don’ts of Caring for and Cleaning Your Natural Stone Products 

The Do’s and Don’ts of Caring for and Cleaning Your Natural Stone Products 

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You decided to get beautiful, natural stone products on and around your home. Now how do you keep them clean?

You decided to get beautiful, natural stone products on and around your home. Now how do you keep them clean?

You may already know that natural stone is one of the most durable products on earth because it comes from the earth. If you have natural stone veneers or Aura natural stone landscaping products, here are some tips for care and maintenance.

Keep It Simple to Clean Natural Stone

We consulted Instone’s Territory Sales Manager and A-Team member, Jake Alicandro, to find the best ways to care for your natural stone. He says just ol’ soap and water will usually do the trick.

“I always recommend starting slow, and if you need something a little more aggressive, going up from there,” Alicandro says. You can use any type of mild soap detergent, such as dish or hand soap, and mix it with a little water. Wet the stone first, and then use a bristle brush and soap solution to wipe the stone clean.  

The last step is to make sure you rinse thoroughly. “You don’t want to leave any cleaner on there because once it dries up, it can cause hazing on the stone,” he says.

What Not to Do

Alicandro said maintaining natural stone is pretty straightforward. “It’s more a matter of what not to do than what to do,” he says. One big “don’t” to remember is, never use a product with acid, particularly muriatic acid, in it.

“I’ve been to multiple job sites where people put it on, and it literally burns the stone,” says Alicandro. “It turns it brown, like rust spots on granite or any light-colored stone. After spending all this money on getting beautiful natural stone, you don’t want to ruin it.”

He also advises people to steer clear of sealing natural stone. “Natural stone is as tough as it possibly gets. It’s much tougher than a manufactured stone. If you have a patio made of concrete, I’d recommend using a sealer,” says Alicandro. “But for natural stone, I would not recommend using it. You don’t need it, and it can cause problems with the stone.”

Bring on the Power

If you need something a little stronger, Alicandro says you can use a power washer to clean natural stone. He says there are two things to watch out for: One is to be cautious of any joints between the stones that are filled with polymeric sand.

“Stay away from that with the power washer because it can cause it to come out,” says Alicandro.

He also warns about the sheer force of your power washer and not to put yourself or anyone else in the path of the stream. “If you put your finger in front of a power washer, that thing will rip your skin open—unfortunately, I know that from experience.”

Conquering Stains, Moss and Efflorescence

Alicandro says there are three issues to look for that require specialized cleaning products beyond soap and water.

The most common issue is staining from food around outdoor kitchens or dining areas. Grease and oil stains are common when cooking and serving food over stone veneers and Aura pavers. Alicandro recommends cleaners such as  Prosoco Restoration Cleaner.

“Restoration cleaners aren’t overly aggressive. They won’t damage the stone.“ There are several different restoration cleaners, so be sure to check to make sure it can be used on your type of stone.

Another issue to watch for is moss and mildew; for that you can use organic cleaners. 

Lastly, an uncommon issue worth noting is efflorescence that can form when moisture is underneath or behind a stone.  

“It can cause a white calcium to come out on the top surface of it and make the stone look streaky,” Alicandro says. For that, he recommends efflorescence cleaners. “You use it by diluting the product, putting it on the stone, and it’ll take off the white, calcium substance,” he says.

Natural stone is an investment worth making, not only for the beauty of the look on your home but also for the easy upkeep, thanks to its durability. With some simple care and maintenance, you can keep your stone veneers and landscaping looking good for years to come.

Instone Presents: InBuilding Design A New Online Show For Pros and the DIYers

Instone Presents: InBuilding Design A New Online Show For Pros and the DIYers

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At Instone, we sell rocks. But what does that mean? If you’ve ever wondered, then we have a show for you!

Instone introduces the InBuilding Design Series, a new show that gives you a backstage look at Instone’s products and hot tips for installation for both professionals and at-home do-it-yourselfers (DIY). Plus, there is some fun trivia and we have friendly competitions between the Instone team and their expert guests.

Launching June 23, the show stars Instone’s COO, CMO Rob McKay, as our resident pro, and Video Producer Ken Czechanski as the “new guy” asking the questions you might have been afraid to ask. 

The show’s format is similar to a relaxed afternoon out in the garage sharing a beer with some neighbors.

“At Instone, people always ask what we do for a living, and sometimes it’s hard to explain without getting too technical,” says McKay. “People don’t typically see our type of product in Home Depot like they do paint and flooring. Our goal is to talk about the products in a casual, friendly way over a couple of drinks and demystify the whole thing.”

The show will focus on a separate product for each of the upcoming nine episodes. They also bring in an expert on that product.

“The idea is to provide education, but also keep it light, so it’s entertaining,” says McKay. Guests participate in games, knowledge tests and various challenges around the product. Will they rise to the challenge? You’ll have to tune in to find out! 

The show is designed to appeal to both the professional and the DIYer by providing information about Instone’s products and just being a fun show to watch.

“This isn’t a corporate training video,” says McKay, “The professionals don’t really need training, but they will walk away possibly having learned something about the product they didn’t know—and it’ll be entertaining.”

For Czechanski’s role as “the new guy,” he represents the curious neighbor who might want to know if they could use an Instone product in their DIY project. “I speak for the guy who might be wondering, ‘can I do this myself?'” says Czechanski. “I’m there to fill in the gaps for people who may not understand everything and make sure they say it in layman’s terms.” Czechanski also brings in the comedic element. “I’m an improviser, so I’m used to looking at things differently. I like to bring out who the guests are as people. There’s some good-natured ribbing going on.”

Whether you’re a professional or a homeowner DIYer, the InBuilding Design Series has something for you.

“Ultimately, I want to make the products more accessible for people,” says Czechanski. “I want them to feel more confident about using the products because if I can figure it out in the 15 minutes of the show, then there is hope for everyone!”

And while you’re getting to know Instone’s products, here are some fun facts about the team:

Rob McKay’s Fun Fact: He was Santa Claus and the Easter bunny in his local shopping mall for four years. People lined up and waited for an hour to see him. And he has the photos to prove it!

Ken Czechanski’s Fun Fact: He can sing! We just may ask him to show off those pipes on a future episode!

So crack open a cold one and sit back and enjoy InBuilding Design with your friendly Instone team!

Instone Presents Isokern Fireplace Training

Instone Presents Isokern Fireplace Training

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Are you a dealer or sales representative who would like to add Isokern fireplaces to your next quote but you just don’t feel comfortable selling it? Then Instone has your solution!

We offered complimentary training live-streamed on Thursday, June 16 10 a.m. CT / 11 a.m. ET for you to learn everything there is to know about Isokern fireplaces and accessories so you can sell them with confidence.

Together, Rob McKay, Chris Miller and Samantha Espino demystify the process of putting together a complete Isokern system and make you more confident talking about the features and benefits of an Isokern over a traditional fireplace. 

“We’re trying to make the product more familiar,” says McKay. “Our sales reps say, ‘It’s a fireplace, I don’t want to say the wrong thing.’ But they shouldn’t be scared of it. It’s pretty straightforward and we’ll show them how.”

What Is Isokern?

If you don’t know about Isokern fireplaces, they: 

  • Are made from Icelandic volcanic pumice, the most energy-efficient material on earth, which has incredible refractive properties, reflecting heat into the room instead of absorbing it like other site-built concrete, metal, and masonry fireplaces.  They will last a lifetime.
  • Can be installed in less than a day.
  • Are less expensive than traditional masonry fireplaces.
  • Are available in wood-burning and gas, vented and vent-free.
  • Can be set up indoors or outdoors.
  • Come with complementary products like firebrick/fireplace stone, flues, and Isoset mortar.
  • Come in different design styles.

Think of the ways you could add this onto orders for new home construction and additions happening this summer. If you’re selling stone veneer, you can easily add on a fireplace. “It adds more value for you and your customer,” says McKay.  It’s a win-win!

The Training Features Three Segments:

An overview – What are Isokern fireplaces? What are they made of? What are their key selling points?

Competitive analysis – How do Isokern fireplaces compare to similar products on the market and what makes them better?

Quoting how-to – A walk-through of how to work with a blueprint of a home, what measurements to take, and how to put together a quote for a customer.

McKay says this new livestream approach to Instone University training makes it instantly accessible to their sellers and dealers. In addition, the training session will be recorded and available for playback on Instone’s website. “We used to go to a lot of locations and do live training, but a lot of times people forget what they heard. This way, they get the live experience but they can also go back and watch it for things they might have missed or forgotten.”

And of course, it wouldn’t be Instone without the friendly and welcoming attitude they are known for. “We’re very professional, but we’re not buttoned-up,” says McKay. “We’re proud of being the best at what we do, but we also keep it open and very natural. It’s casual in the sense that you can come to us and ask any questions.”

The goal is to establish Instone as a resource for dealers and sales representatives to get to know the product offerings and the best way to sell them so they can better serve their customers. As McKay says, “We want to be the knowledge center of all the products we sell from the product basics to the installation.”

Learn more about
Isokern Fireplaces

Avoid Stone Veneer Failures: Get up to Speed on Building Code Requirements for Rainscreen

Avoid Stone Veneer Failures: Get up to Speed on Building Code Requirements for Rainscreen

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For a contractor living in the Eastern half of the U.S. or along the West Coast states, you know the issues you can have with moisture getting into your projects. Rain and humidity can wreak havoc on stone veneers when any bit of moisture settles in behind the masonry and causes a leak or mold situation.

For that reason, the International Building Code passed a requirement for the incorporation of a drainage plane behind stone systems. Frequently referred to as “rainscreen,” this space or drainage material needs to be no less than 3/16 inch depth behind the stone. Rainscreens are available in a range of materials including entangled mesh and plastic or foam products with drainage avenues.

Dell Nolt, field service representative of Westlake Royal Stone Solutions recently provided an educational workshop to professional contractors in order to educate them on this new requirement. He covered the official code, where contractors can find its official language, why it’s important, the materials on the market that are compliant with the code and how to install it.

According to the code, adhered masonry veneer will follow the 2018 Section R703.12​. Its installation will refer to the 2021 Exterior Plaster section:​

  • R703.71—installation of lath and all accessories​
  • R703.7.3—water-resistive barrier including a rain screen drainage space

Best practices to achieve this rainscreen include:

  •     Sheathing​
  •     WRB​
  •     Drainage medium​
  •     Mortar screen/WRB​
  •     Lath​
  •     Scratch coat​
  •     ACMV.

Nolt says there is often a lack of education in the industry when a new code requirement comes out. Contractors just aren’t hearing about it. He hopes Westlake Royal Stone Solutions can be a resource, informing the industry on how to stay compliant with installations.

“We’re trying to help you protect your business so you can utilize this information and pass it on to your clients,” Nolt explains. “As an industry, we want to make sure we’re doing the best thing for our clients so they can enjoy the longevity of the product and it performs as it’s designed to.”

He adds that it’s not hard to understand the logic behind the code. “If you Google stone veneer failure, it doesn’t take long to see a lot of horror stories about drainage issues and stone systems that have leaked for various reasons. We need great moisture management behind these systems to prevent bulk water intrusion or any other capillary failure that results from moisture getting trapped behind the stone system. It eliminates the potential for mold remediation or leak remediation.”

Moisture management is not something new. Nolt says that most contractors are already doing exactly what the code requires and the code is really just catching up with the science that’s been around for a while. “It’s not just unique to stone veneer. If you’re in the exterior cladding business, whether that be stone, cement, board siding or other types of veneer, moisture management is super important,” he says. “The code just makes sure that the industry addresses it from a universal standpoint.”

While this new International Building Code came out in 2021, Nolt says there is always some lag time in the adoption process.  Pennsylvania was the first state to adopt the process but it’s required in all states that fall into the moisture zones on the climate map. This is Moist Climate A, which includes the Eastern half of the U.S. via a line split down Minnesota through the center of Texas and Marine Climate Zone C, which runs along the West Coast and Pacific Northwest including Washington and the California coast. The only states not requiring this code are in Dry Climate Zone B, which includes Nevada and Colorado.

While adding an extra step is not something contractors always want to hear, Nolt says it’s not really that much additional work or monetary inconvenience. “We’re talking about an ancillary type of product. The cost is not significant; it’s really just a few cents on a square foot. The significant cost comes if there is a failure of the product if moisture gets in. So this is really a kind of cheap form of insurance to prevent that.”

There are already products on the market to help contractors address the code and with the new requirement, Dells predicts more products will become available as the demand increases. One product already available is made by Cultured Stone, called Drain-N-Dry™, a pre-rainscreen material that provides moisture drainage, and it has an added feature many others do not provide.

“It has some technology behind it to address air circulation behind the wall system. It creates some airflow to become a ventilated type of system for moisture drainage,” Nolt explains.

For contractors looking for information or solutions to comply with the code requirement, they can contact Instone.

As the old saying goes: An ounce of prevention is worth a pound of cure.” By adhering to the code and adding a rainscreen to stone veneer projects, it helps the industry as a whole ensure against moisture damage and have many happy customers with beautiful stonework on their homes and commercial properties for years to come.

Most Frequently Asked Questions at the 2022 Northeast Hardscape Expo

Most Frequently Asked Questions at the 2022 Northeast Hardscape Expo

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The Instone Team enjoyed meeting all of you at the recent Northeast Hardscape Expo. We shared our products and signed up recruits to our Instone Army. We look forward to interacting with our new Stone Soldiers in the coming weeks!

In the meantime, for those who were there, and those who couldn’t make it, here are some of the most frequently asked questions from the expo, answered by our experts.

Q: We saw you have a product called Pangaea®. What makes it so special?

Like our saying, “We Make It Easy!,” Pangaea® makes it super easy to do your job. This product is ready for application right out of the box. Each stone is pre-cut, tooled, trimmed and fitted together. All you have to do is apply it just like it’s laid out in the package, saving you time, money and product waste.

Q: How much Pangaea® square footage is in a pallet? 

A: It depends on the type ordered, but in general, flats will cover 200-240 sq ft with a ½” joint, and corners will have about 50 linear feet in every pallet. To find the exact number for the profile you’re interested in, go to our website. In the top navigation click “Check Stock.” Click on the product you’re interested in. Click on the specific style. The description will list how much is available in each warehouse. 

Q: How does the cost of Pangaea® compare with other similar products? 

A: You’ll find Pangaea’s price point comparable to other quality products. It may appear slightly higher, but you get extra value in the time you save and the elimination of waste thanks to the unique features of Pangaea, which include:

  • Gripset® the pre-scored grooves on the back of each piece for quick and easy application and no slippage.
  • Pre-tooled, trimmed and fitted pieces so you can cover more square footage than the competitors (less waste). 

Q: Can I pick up my orders? How do I get product? 

A: Instone works directly through a dealer network to ensure the lowest freight costs possible and the quickest delivery. Our route trucks deliver material 2-3 times a week, so you can be sure your material will get to you in a dependable and timely manner.

Q: I didn’t know you had landscape products too. What can you offer, and is it in stock? 

A: We have patterned flagging, steps, treads, caps and coping readily available in a variety of materials. Our Aura Natural Landscape products include granite, limestone, pebbles, quartizite, sandstone and travertine selections in a variety of finishes. In addition to what we have in stock, we can also do custom fabrication for those one-of-a-kind projects. 

Q: How do I find a dealer near me? 

A: Contact our customer service team at (708) 371-0660 or customerservice@instoneco.com. Let us know the product you’re interested in and your  location. We’ll set you up with someone nearby who’s knowledgeable and ready to help.

Q: How can I find out what’s in stock?

A: That’s easy! Navigate to Check Stock on the top navigation bar on the website. From there, you can see the availability of our products in your area, whether you’re a homeowner or dealer. 

Q: Which stones will be the most readily available this year?

A: That’s a great question. We can’t always predict the demand of a particular stone. However, we strive to keep a full complement of stone types and colors in stock. If one stone isn’t available, we’re consistently sourcing new materials that can fill your needs if stock runs low in one area. We utilize our entire network to ensure complete coverage and availability. If you don’t see what you want, please ask. We may be able to offer alternatives and get them to you quickly.

Q: What is the Instone Army and how do I join?

The Instone Army is an elite group of stone soldiers who receive exclusive educational information, new product notifications, chances to earn and win tools and gear. Each new member gets a FREE Instone Army t-shirt! Sign up for our Army here.

Again, thank you all for coming out to the Northeast Hardscape Expo. We hope to see you at the next event!